Any new clothing store should consider stocking children's clothing. You need a large range of types and sizes because children grow so fast. When they get a little older, they also wear out clothes quickly from playing outside. Demand for this type of clothing will always exist. You will find that carrying children's clothing will attract a volume of customers to your store. You may even find that you can operate a children's clothing business rather than a full clothing line.
But not all clothing has the same quality. And not all name brand or designer brands necessarily have quality. You should choose carefully the types and brands you carry. The community and location of your store may also dictate what manufacturers of children's clothing you will contact. You should study children's clothing news and trends before making your selections.
Do some research on the children's clothing industry before making your choices.
1. Look at children's clothing industry publications for news
2. Study children's clothing manufacturers to get familiar with their product lines
3. Note government regulations and consumer advocacy groups that dictate quality children's clothing.
Study information on children's clothing provided by non-profit organizationsPublic sources can provide valuable information about the children's clothing industry. Such sources provide information to help protect the industry rather than to make a profit. As such, these information sources generally provide reliable information without bias.
U.S. Consumer Product Safety Commission provides safety bulletins related to children's clothing. These bulletins provide important information that may help you in selecting safe products for children. The National Network for Child Care compiles an informative listing of how to select children's clothing based on age group, budget, safety and other considerations. The National Network for Child Care also provides an informative listing of how to make choices for baby clothing and retailers should understand, and stock, what parents want.
Identify trendy kids clothing manufacturersYou will find many sources of baby and children's clothing, but it might be difficult to choose which line of children's clothing manufacturer products to carry. Make your choices based on quality of product, uniqueness of product, safety of product, demand in your area and customer service of the company.
Find publications related to children's clothingLook at print and online magazines to find out the latest news in the children's clothing industry. Don't limit your search to just children's clothing but also look at baby and toddler clothing articles as well. Articles that discuss economic trends, government regulations or safety in clothing may also help.
- Before opening for business, make sure of your competition. Try to offer something different from the other retailers in your area. But also ensure you offer children's clothing items that consumers in your area demand.