The beginning stages of opening a new restaurant or bar are the most important. It really determines the success and if the place will stay in business long.
Here are a few tips I suggest:
1. Local SEO - Focus on building out your local SEO presence on Google. The more people that see you, the more potential customers you will receive.
2. Reputation Management - Getting good reviews and keeping the bad ones away is a crucial part of any customer-driven business. The more good reviews you can secure on popular sites like Yelp or Google, the more chances of success and customers. On the other hand, a few bad reviews can ruin them all. Managing how to get good reviews and keeping the bad ones away is vital.
3. PPC - Pay per click is a great tool to use if you have the marketing budget. What is a better way to get in front of potential clients if your advertising on the top of Google for popular keywords?