Any problems loading the same video from YouTube onto Vimeo, and should this be done to maximize visibility? Need advice from an SEO guru!
I currently load how-to, testimonials and other videos onto YouTube's platform and would like to maximize the content from an SEO perspective.
Does anyone see advantages or problems in loading the same videos onto Vimeo? My understanding of SEO is that search engines can't crawl videos, just title, tags and key words so I'm thinking that by changing these I won't get dinged for having duplicate content, but may maximize optimization. Any thoughts?
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Jul 8, 2014
Search engines cannot yet understand "what" a video's content is. That is why when you upload a video to Vimeo, YouTube, etc, there is a ton of stuff you should fill out in order to explain to users and to search engines what your video is about.
You can actually load the SAME video to each and every video hosting website. Giving the video a different name, description, and tags will help you rank better without having to create a new video for each platform. BE SURE TO BE UNIQUE with your title and tags each time you upload a video.
Jun 18, 2014
Hi Fiona,
In my point of view there wont be any problem in loading the same video in different platforms. The idea of changing the meta tags would work you better. Like Dave said, change the snapshot, duration and the resolution to avoid any duplication issue happen in the future.
Jun 7, 2014
You wont get flagged for duplicate content if its on a different video hosting portal (e.g. youtube and vimeo). There's no harm in using the same meta, provided it relates to the content of the video. Go for it. Some regions search results will rank one portal higher, others will rank another (depending on usage stats for that specific region), so its all good. Go for it!
z
May 28, 2014
I don't recommend Vimeo for how-to, testimonial videos. Vimeo has a very different focus of short films and content that truly requires HD quality, you don't need it, load it to Google+ and Linkedin instead for SEO. Vimeo also charges fees, save yourself money and keep low quality, business oriented videos away from Vimeo as there will come a time when vimeo will sweep as they want to be known for high quality, short film, beautiful commercials, short movies etc...
May 28, 2014
Fiona - I get similar questions all the time about video content and "publish it and they will view it" no longer works when 2 minutes of my time can be answered with years of video content. Have you asked current customers and prospects if they need video content to make a buying decision? Ask 10 and the 80/20 rule will prevail any efforts you may consider after reading this stellar blog post:
http://unbounce.com/online-marketing/video-marketing-guide/
Enjoy and wishing you nothing but success!
May 28, 2014
Yeah that's seems acceptable... but depends on what is driving your SEO strategy...Michael Noone is spot on on bringing the other side of the coin.
Lot of us become a lean mean seo machine when in the fray... I would suggest to demarcate usage of Vemio and Youtube based on taste and style.
Duplication is waste of time but wouldn't it be great if your vedios are in a way styled to fit in with Vimeo and Youtube separately...?
May 28, 2014
It does not matter if you put your videos everywhere.
They will be completely INEFFECTIVE until such times that the message in the video connects with your markets HOT buttons.
SEO is a waste of time and money until such times that you get that nailed.
Just sayin'
May 28, 2014
I encode videos for VIMEO based on their recommendations for quality and HD playback. I then use the same video on YouTube as well. I have made this a common practice because I have found that the VIMEO settings are of a high quality than those required by YouTube and that videos encoded for YouTube - although relatively smaller in file size - are not of the quality recommended for VIMEO.
Both VIMEO and YouTube allow you to copy and paste HTML code for embedding into websites but only VIMEO allows the user to stay within your site without having to venture out or being redirected to YouTube.
I also use the very same tags for both VIMEO and YouTube and the very same descriptions.
One benefit of posting to both hosts is that not all mobile devices support VIMEO playback but do support YouTube.
May 28, 2014
Thanks so much Michael. That's great to know. I currently use YouTube's HTML to embed on my website, but will take a look at Vimeo for that purpose also.
May 28, 2014
The preceding suggestions are spot on. I have had great success with Slide-Share over Vimeo. Because it is closely associated with LinkedIn, for business to business content and how to videos that I post monthly about Internet Marketing the $19.00 per month cost for the Pro Upgrade continues to deliver great ROI.
May 28, 2014
Thanks CJ. I'll look at adding Slide Share into the mix also.
May 28, 2014
You're absolutely right in that Google doesn't analyze the content within videos, however, it will obviously use the descriptions, tags and comments in order to gauge its value.
In my own testing it does seem to account for additional factors though and for future compliance, I would post it in a different resolution, use a different image snapshot and add a second or two to both the start and end of the video. I would also consider editing the video properties so that the dates and associated other data do not match.
That would be enough both for now and the foreseeable future.
May 28, 2014
Thanks Dave. I especially like the idea of changing the length and snapshot.
May 28, 2014
Loading the same video is a great way to get to get ranked. I suggest naming them differently to cover different search terms. This also includes different meta data and description. Most search engines will determine they are the same video. Search engines can analyze videos at a basic level, but use mostly meta data.
Duplicate content penalties is content that is posted in several places (more than what you would be doing). Don't repost the same videos onto Youtube and other sites dozens of times. Google penalizes spammy and stuffing content that is duplicate several times. Don't stress too much if your uploading it to a few sites.
Thanks so much Adam. Great info!