I'd recommend "The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It" by Michael E. Gerber. It's a great read and I think everyone can benefit from it regardless of their industry. All of Gerber's books are excellent and offer lots of sound business advice.
Try my book "Digital Marketing" - it's a how-to guide for doing business digitally. In all my years as a consultant (and serial digital entrepreneur) I have found that the primary reason for the failure of tech start-ups is that the tech-focused entrepreneur puts off the business strategy definition until the product is nearly ready, instead of using the strategy to help steer the definition of the product. The last section of the book has an interview-like template that walks you through the definition of your business vision all the way to the creation of the nuts and bolts of your digital marketing strategy. You can get the book as a paper or ebook on Amazon here http://www.amazon.co.uk/Digital-Marketing-Strategies-Online-Success/dp/1847734871.
Never eat alone, by Keith Ferrazzi
Good to Great, by Jim Collins
Shark Tales: How I turned $1000 into a Billion Dollar Business by Barbara Corcoran
It's more of a Sales & Business Development book but it's a great read (entertaining) and a must if you want to build your business to be successful from the ground-up.
No matter the industry...
The Essential Drucker (Peter Drucker)
The Daily Drucker (Peter Drucker)
Making Ideas Happen (Scott Belsky)
Leadership and Self-Deception (Arbinger Institute)
The school of life...If you want to learn about start up...just do it.
People get stuck seeking and not doing...I know because this was one of my own issues. Once I stopped reading or looking for advice and took the action, my knowledge of what it takes for a start up business comes from...my own story...my own book from...the school of life.
1. '4 steps to the Epiphany' by Steven Gary Blank
2. 'The startup owner's manual' by Steven Gary Blank
3. Also check out his free online course at http://www.udacity.com/overview/Course/ep245/CourseRev/1
Many good answers below. I'll toss in "Rework" from the founders of 37 Signals. They just really nail it with finding your companies meaning and not being a follower. They're tight with the cash unlike many startups but really stuck with a vision. Great Read that can be done in a day with so many lessons learned.
Here are a couple of great books - not just for the technology sector...
The tipping point by Malcolm Gladwell - covers taking a product or business to the point where it becomes a "social epidemic" and it just grows and suddenly spreads like wildfire... like facebook or linkedin have...
For any business start up (not just tech) I recommend reading the Stephen Covey book The 7 habits of Highly Effective People. My favorite section is where he discusses what he calls the time matrix, dealing with matters that are Urgent or Not urgent and defines these into Important and Not important. A powerful book for personal development.
The Startup Game by William H. Draper
I don't have much information about this still i felt like helping you
Where do you live? I think you should read one I've been meaning to write called Live in Boston, NYC, or near Stanford If You Have a Tech Start-up. per Paul Graham @ y combinator
Rework by the guys from 67 signals. I'm not techie and I loved it. If you are techie, it'll be perfect.
As previously mentioned, I always recommend the e-Myth to 'new' small business owners, and the Lean Startup, especially if you have an understanding of Lean and Six Sigma methods.
I don't very often read books any more, I listen to them on Amazon's, Audible in my car. I can recommend lots of great books - for me at least.
Some of my most recent books are:
Betterness - Umair Haque
Good Business - Mihaly Csikszentmihalyi
Innovation X - Adam Richardson
The 4-Hour Work Week - Timothy Ferriss
I have one for you that based on real life experience from a veteran of 30 years in the entrepreneurial trenches, most of it in technology. It's called "Secrets to Entrepreneurial Success" - http://bit.ly/UBKoNg. It just came out about a month ago and I have a close personal relationship with the author. That would be me. I am know as "The Entrepreneur's Yoda." It can be your bible or simply a reference for specific situations. Either way, I guarantee you will learn something every single time you open it! Good luck.
They are an older series but specifically written for IT startups by a guy called Geoffrey Moore - one in the series was called "Crossing the Chasm" and there is a series of three that are all about launching discontinuous innovation. I think another was called "The Tornado Effect" they were really useful in our commercialisation journey in the early naughties...