At that point when you're banging your head against the wall, what's next?
We are a call center based in Nepal, and are doing pretty well with loyal clients who have kept us occupied for the past 2 years. I am now ready to expand my business and generate more revenue. Our main action to get businesses interested in our services is through cold calling that we've run for the past 3 years. The challenge now is getting over that 'soft rejection' we often receive when we follow up or send a proposal. I'm at the point now where I'm banging my head against the wall because we need a new business development strategy. Any suggestions?
Maybe after 3 years theres a bit of burnout involved with cold calling. I would put that strategy on the back burner since its a brand new year and create an online promotion, email and/or print campaign to give yourself a new avenue while texting your thick but obviously tired skin.
I was told by a talented "cold call" salesperson: "some will, some won't, move on." His implied meaning was that its a numbers game and that the more offers he made the more success he had. I immediately went out and invested in software to generate custom proposals more readily and set out to make more offers.
Giovind, there is a website I often recommend that has annually been offering a list of 100 FREE Marketing Ideas. Check out www.100FreeMarketingIdeas.com. I've recommended this site to others and everyone seems to find it helpful. I did.
- The Pragmatic Web Designer