Can one person handle all the content marketing?
Coming up with new ideas and writing about them takes a lot of time and effort. I feel like I have more important things I can be doing when just starting my business. I've thought about outsourcing some of the work but then the voice of the content doesn't match up. How does one person handle everything if possible?
Are you a marketer? Most business owners that I work with are really good at what they do, but when it comes to the other areas of running a business, such as marketing, financial management, sales, etc., they really struggle.
I recommend you do the things you do best and go to a professional to do those things you can't do or don't do very well. For example, when you have a toothache, do you diagnose and treat it yourself, or do you go to a dentist? The same with marketing, legal advice, financial mangement.