Do I need a logo when starting out?
I finally came up with a business name and wondering if I need a logo right now. I won't be able to create one myself and looking at everything I need to do and my limited budget, does paying someone to help with a logo make the most sense right now? Thank you for your feedback.
Of course you should have a logo. It is like a face of your business. If you want to post your logo on instagram profile don't forget to buy some likes for it. From here https://www.todaytechnology.org/social-media/buy-instagram-likes/ you will know where to do it
I often see controversy among entrepreneurs about the need for corporate identity design for a business. If you have a small business and offer, for example, hairdresser services, then at the start you do not have to make a logo and your own style. Customers will recognize you through good service and recommendation.
Another thing is when your company competes in the market of medium or large business, where the growth criterion is not only the quality of service, but also other parameters, then the corporate identity is desirable.
The first and most important thing that a logo gives is recognition of your company. A logo that catches the eye and engraves in memory will quickly become associated with the project and serve two purposes at once: it will once again remind you of you and set it apart from your competitors. A good logo, in addition to being memorable and attracting attention to a brand, can also evoke positive emotions in people. the logo must be completely unique. When creating an idea, you can be inspired by existing examples, but you cannot copy their elements. If the logo of a company has a clear reference to another brand or reads a desire to be similar to it, such a company will be treated more like a copy of an existing one rather than a distinctive organization. In addition, you can be sued for copying a logo or its elements. You mentioned that you have a limited budget, so you can try creating a logo yourself. Creating a logo is not an easy task: there are many nuances that need to be considered when designing it. But for example, on YouTube, you can find a lot of high-quality tutorials in which experienced designers tell you step by step how to create a logo. I saw more than a hundred such tutorials there and noticed that in most cases they were published by accounts to which more than 36 thousand subscribers were subscribed! I am sure this is because the owners of such accounts buy youtube subscribers to quickly increase their number.
When starting up a new business it can be a really exciting, but stressful time.
Sorting out and arranging things like office space, retail premises, furniture, insurance, stock, staff, and bank loans and so on. The list can be hugely daunting.
Now add getting a logo into that mix and your head might just explode. But do you really need a logo?
I’ve worked with hundreds of clients creating logos for their businesses, so in answer to that question you would probably expect me to say “of course you need a logo!”
It may surprise you to hear me say that it isn’t always necessary, or suitable to have a logo when you start up your business.
So why don't I need a logo?
Let’s take a look at Steve who is an imaginary client for the purpose of this blog. Steve wants to start up a bicycle repair service for his local area as he feels it is under-catered for.
I’d argue that rather than spending time and effort on getting a logo designed at this early stage of his business, Steve should be putting his resources into raising awareness of his service and running his business the best he can.
The job of a logo is to connect people to Steve’s brand, it is an identifier. The logo triggers emotions and memories that bring up how they will feel about Steve’s service.
But if his business is new, then there really isn’t anything for them to associate with it. It will take Steve time to build up his brand reputation and for people to get to know his service.
Not even for marketing materials?
Steve doesn’t need a logo to put together some business cards and a well-designed leaflet or flyer.
Yes, having a logo can help with choosing a colour palette, or influencing the layout a little, but you definitely don’t need one to create something that looks great.
You can easily choose a nice looking font to write out your business name in. One that fits the personality and style that you want to go for, along with a colour that also fits.
I’ve had clients worry that by not having a logo their business would look unprofessional. This is nonsense. There are thousands of examples of business out there who have logos who’s branding is terrible. Badly designed marketing materials, poor website copy and customer service are just a few examples. Having a logo does not make your brand better than someone else’s.
Your brand is more than just your logo. The logo is simply the tip of a brand iceberg. It is the foundational part of that iceberg that sits below the waterline, out of view that you need be concerned with. You want to build strong foundations on customer service and experience, great marketing, and personality. You also need to have a strong why, aims and objectives.
Once you have these in place, they are what the logo will connect people to.
When do you need a logo?
So, let’s get back to Steve. Should he have a logo designed for his start-up business?
In Steve’s case, I would say that he doesn’t need a logo at this early stage of his business. Once he’s been up and running for a couple of years, he will have a better understanding of his best customers and what their needs are. At that point, he will have enough background data on his customers and his business that can be used to create a logo that suits his brand. One that his customers will recognise and be loyal to, and something that he can now use as part of a brand awareness campaign in his marketing.
Not all businesses are the same.
Steve is just one example of a start-up business. There are other instances where a logo may very well be required and suitable. It all comes down to specific circumstances and the needs of the business owner and how much they have carried out research into the area of business they want to move into.
The key thing is to speak to a professional designer before you go ahead and spend money on getting a logo. They will help to guide you down the path that is right for you, hopefully saving you any more pain and expense in the start-up process.
Did you have a logo professionally designed when you started your business or did you have one created further down the line? If you want to make professional logo for websitethen contact me
Well, the logo is very important for business and you can find about low budgets logo makers sites by searching about it on google. And if you want to know why social media marketing strategy doesn't work then you can find your answer by visiting http://designbeep.com/2018/10/09/why-your-social-media-marketing-strategy-doesnt-work/ and I hope you will find it soon.
You definitely need a logo. If you plan to have a promotional campaign then it's a must. It's a sign which customers have to remember easily and then recall when they see it again. And even though you just start your approach to design still should be professional because it can really bring the brand value up.
You mentioned you have a limited budget so I recommend you try Awesomic subscription service. You can start only with $7 for a week, check how they work, decide whether it is suitable for you or not and then start working with them on logo design, banner ads, different images for your marketing campaign if things go well.
Hopefully, it'll help you to make a decision!
Yes, you need a logo for your business before you starting it. You can make the logo on your and if you need online services for your business plan then you can try an online business plan I also take water park business plan services for my business plan.
Krista, Good day!
Yes, it's a necessary thing especially if you are going to use content marketing and SMM.
I think making the logo at the very start is an expenditure in vain. I mean, let your business establish its particular features, values, and depending on them, you will have a vision how the logo might look like.
Definitely you need a logo to use for your social media marketing like instagram, facebook, twitter etc. You can find a logo designer on seoclerks or fiverr services. There are plenty of useful services where you can afford. If you want a trusted service, then be sure to check out Designbro custom logo design . You can also design one using photoshop.
Hi Krista, I'd say you need a distinct logo to define your identity from the get go. You can always improve the logo at a later stage of your business.
Hey, I just checked on that you need a logo design, I would love to help you out. Here’s the link to a website I have well experienced with, you should check her out.
Yes, you need a logo. The logo is an integral part of your branding. A logo helps the consumers to differentiate your brand from the rest. And this logo is a symbol of what you stand for. There are free logo generators online where you can have a look but mostly everything is generic among them. But you can get the service of PrintStop to help you in designing the logos which they do at a very affordable price. I myself have been associated with them for all my designing needs for the past 2 years. They haven't let me down. You can get the logo design done with PrintStop at a very affordable price.
Yes, With start your business, you need logo because your logo reflects your business and user easily find your business from that.
My personal opinion: yes, you need to have a logo. As sooner clients start to associate your logo with your brad, the better it will be for your business Thanks to logo customers will tell your service apart from a competitors.
However, you also one to ask yourself how you plan to advertise your product or service. Will you use signs or posters to communicate your marketing?
Logo is very important when it aids in quick brand recognition, to establish trust, and to help visually set you apart from competitors.
From a professional standpoint, your logo is an important part of your branding and allows you to better connect and expose your brand to your chosen audience. You should use your logo as your main image (profile picture) across all of your social media platforms for better brand exposure and awareness.
Users will automatically associate this image with your company, so it is definitely worth splashing out on a professional graphic designer to create the perfect image to represent your brand.
When choosing a logo, remember that simple is always more memorable and different colours connect with different emotions and meanings (eg. Blue= Trust, Green=Healthy, Orange=Friendly).
I agree with many others. The logo is a part of your brand, but you can develop that when funds are more liquid. Be sure to present your name as professional looking as possible. Your name is the first step and website can be a useful tool, if it is well done and professional. There are many Wordpress site options online that are easy to use to create a phase one site.
Your brand is more than a logo. It is the quality of your work, how you treat clients and your presence in the market. Make a name for yourself first, then worry about how you market it.
You don't need but having a logo makes you or your business look more professional or legitimate. Everyone will have their own idea/look of what they want their logo to look like and so there is no right/wrong answer to how/what your logo should be. There are a few websites (just search for them on Google or Bing) that you can use to create your own logo "most are free". If you are hot happy with what you have done to create a logo, then seek out a professional service to create one for you.
Yes of course you need a logo from the biginning ,even I think LOGO is more important than the name , specially strong logo can attract people without even knowing the name .
Yes. How we advertise and interact online is a huge part of every business now, and having a recognizable logo does make people remember your company. There are a lot of other elements that go into marketing, but every piece has its place. For Key West Video, we've had many clients let us know that they had seen our advertising online; which our logo plays a big part in, and they may not have needed us at that point in time, but because we are memorable and stick out, they remembered to contact us at the time they needed us.