How can I get funding for a project that doesn't yet have traction?
I am looking to attract investors - preferably ones who have experience and expertise in hospitality, restaurants, accommodations, franchising and product branding/merchandising. I am early stage and don't yet have any traction. Is it possible to attract investors at this stage?
Let's say you need investors for a cookie business. Make you cookies, put it in some kick butt (they wont let me swear) packaging (which you will be selling them in) and come up with a kick butt delivery. If you have a good product and a good plan, then the rest will come into place if you don't listen to the "No's" Be excited about your product in an authentic way and others will pick up on the excitement. Stay up!
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It is in the little bits that we bring to the table that matters. Chances are that no matter how fool proof your proposal is you will still require to make some adjustments when seeking investors. If you are an expert in this field it is possible to approach investors but if you are just looking for a new adventure it pays to articulate your position. What are you offering. Answer this question sincerely. Regards
Absolutely. You just need a good idea and a convincing pitch. I recommend spending some time writing a business plan, creating a pitch deck - http://www.slideshare.net/Barcinno/the-perfect-startup-pitch-deck-24239339 - and creating some hypothetical financials. Also, you should create the business entity and open a bank account.
Your goal is to get people to believe in your idea enough to invest. Traction can help, but its not impossible to start before traction. Good Luck.
You have to fulfill some previous conditions:
To make the General Summary, Executive Plan, Business Plan and Financial Plan.
Professionaly written and prepared.
To make the full presentation of you, your company, your business (in general) and about your current project.
Do you have an MVP of your product that you can start demonstrating? In my opinion, this will help you establish a presence.
Network yourself throughout the investor community. As integrated with the right people and continue to develop those relationships, it will influence the investors to trust you and your business model.
You may want to consider crowdfunding on Indiegogo, however, you will ned a Business Plan, Project Timeline and a couple of impressive images plus a video. To create a campaign on Indiegogo costs nothing, so whatever amount you raise is for you to invest minus the commission from the site. If you need help with creating the campaign, or the materials for it, message me to discuss:)
See my 2 courses on Bootstrapping and Raising Angel Financing here: http://startupplanet.com/cs-stage1.htm
This is a complex question and process with many variables involved. Each type of investor has a specific profile of company they invest in. The bar is high in terms of market opportunity and growth potential. Service businesses have a rough time attracting capital but need less to scale usually. Investors require some competitive advantage to get the return they expect for the risks. Most institutional VCs do not do services, hospitality or restaurants, at least unless that already have a high EBITA and it is expansion capital (low risk). I know of no banks that would do this. Generally 6 quarters of profitability are required for a loan against cash flow.
I think you need a CEO Coach and advisor as these questions are very basic and clearly you lack the experience needed to navigate this complex area.
I also offer some flat rate consulting/coaching projects to help companies raise funds. See: http://clevelenterprises.com/pricing.htm
Hi Maureen, my experience suggests that it would be difficult at this stage to attract investors, unless you personally know any yourself? The best advise would either be to start small and grow slowly or join hands with someone who can help you grow via investment. Just develop a good 3-5 year business plan ad even a bank would support you!
My advice would be to approach the Welsh Government who are looking for start ups and established businesses to set themselves up in Wales and employ welsh staff. They have very significant funding from the European parliament for such ventures.
Yes it is possible, there are 'angel' networks who
Offer investment for low returns, they may also offer
Advice on how to move a business forward. There are
Angel networks on LinkedIn.
It would be very difficult but you might be able to crowdfund it provided you have something innovative going on with the business model. Consider making a video blog about the startup and letting people either fund it through Kickstarter or possibly make the option to buy in something attractive to an existing vendor's budget.