How can I get information on companies in my target sector, so that I may approach them with my pitch?
I run a HR solutions firm and services are geared towards start-ups, small and medium firms and firms looking at starting operations in India. Where can I get information on such companies, so that I can approach them?
Speak to UKTI - UK Trade and Industry, they will have information on those sorts of companies as they running business events and trips for UK companies looking into other markets.
Majority of startups, or small to medium sized businesses, are looking for growth through referral or community based networks, so they may build a portfolio to market themselves. The easiest way to build a portfolio is through the networks mentioned above. I advise reaching out to chamber of Commerces in cities around the nation and going to their networking events if possible, also look for entrepreneur groups or community based small business organizations where there's an established network.
You may want to do a search on tech incubators. My company is mainly in Chicago which is on fire right now for startups. A quick search of "city name" and "tech start ups" should lead you right to many sites. For instance, in Chicago, check out www.1871.com or read this Crain's article which mentions many of the local companies: http://www.chicagobusiness.com/article/20140215/ISSUE01/302159985/chicagos-new-hotspot-for-tech-startups.
I also do work in Cleveland and their main incubator is called LaunchHouse.com . Hope that helps get you started.
My suggestion is to contact organizations such as CII, Capexil, and others to get a listing of their members which typically will have the contact information you will need.
Work with other consulting firms in the target countries, these firms with give you the information. This is provided that you clearly define targeted sector and the specific solutions that can resolve the specific needs of the target customers in the target sector.
Maybe you can share what are your targets x, y, z here and maybe you can find interested strategic partners to advise you further
First of all I would identify your main profitable product/service and then create the short 3 or so sentence pitch: Problem, Solution, Authority, Differentiators. Skip the Features (list of services) and stick to Benefits.
Your under-construction website should have a solutions/case studies component (could be done via a blog) that focuses on these "pitches" in story form.
BTW, although you say your Target Sector (assumed HR) it is not clear which businesses are you target market. You should get very specific about who needs/desires your services the most - and who can afford them.
I have found MANTA to be a good source to get basic information about a company, including names of CEO and management, location(s), number of employees, annual revenue and how incorporated.
Linked in is one of the best place to find clients. With a well-built Linked in profile you can introduce yourself to many potential business partner or clients. You have to choose Linked In groups wisely and be active in them. Also, you can go to meetup.com meetings or join many of the business related clubs (Enterprise Nation, etc.). Most of the clients come through referrals. Build up your referral network well. The best if you can start the referral chain so the others will know you as a fair and good referral chain member who they can trust in the referral process.
Here are some common research sites...for companies and industries
Have you heard of Scotts Directory? or yellow pages on line, there are many places you can get this, if you google, then just place the short version of your question in and you will get a lot of companies in your area.
For example: New small businesses in New Deli and it will populate with all the new places that are in your area
If your question is, how you can target firms that want to relocate or offshore operations to India: quickest would be speak with or partner with consultants/firms that are already active in this area. You would probably know some of the Tier2/3 firms that are active in the geography that you are targeting.
If your question is, how can you help firms that want to operate their business in India: speak to Chambers of commerce in the countries you are targeting; also speak to the Commerce wings of Indian HighCommissions/Embassies as well as Departments of Trade and its equivalents in other countries
If you have an iPad and iTunes account, go to the iBookstore and search for "How to Prepare for a B2B Sales Call" It's a multi-touch interactive eBook/Textbook with audio, animation and a downloadable checklist on resources. Its all about how to prepare and resources.
Well you can get full information a bout the targeted companies from chambers of commerce in india , even you can ask for required size , even the information can be classified according to different sectors , industrial ,commercial, agricultural etc.
Also you can search for all groups of companies calcified under the type , best of luck .
Go to LinkedIn and use search to find companies that meet your profile. Contact employees of those companies for insight. Call and talk to people at the company to determine if they meet your profile.
You can get information on new businesses from the secretary of states office or website in each state.
In google, search "lists of "target company description" in your required region". This usually brings up numerous lists and selections that are a good fit. Research trade publications in your area of expertise in your region, as they usually always have lists of the top 25, 50 or 100. Sometimes they require a subscription.These are usually good resources. Try thomasnet, as this will give you a ton of company lists and can be sorted in a ton of different ways. Concerning contacts within companies, go to data.com. A key point here is to use a code name for your user name, so nobody can identify you and then block you. To establish points to cash in for lead information you either have to buy the credits or enter your portfolio of business cards that will allow you to accumulate credits. This is more time consuming, but it is free. Finally, join groups on Linkedin that pertain to your market and then begin networking within those groups. This is a good start. If you need more ideas, please reply back as I have other ideas. Good Luck.
Beyond the obvious research available the question really is how do you ask the questions that get to your prospect's needs or wants. If your selling process is about discovering what your client wants rather than making your pitch you have a much better chance at connecting for a sale. But, it's all about having a selling process that works.
Customers in your target sector can give you information. Online databases can be useful as well depending on your needs, especially online marketing databases.
Hi Uma, I would say look at SalesForce, SalesGenie or Hoovers.com
Hoovers has a great leads to target any market.
Also look at and consider LeadNetPro