The first question in my opinion is whether you’re willing to invest money in traffic or not.
Free Option: This will consist mainly on search engine optimization. In case you want to go with this, you should keep in mind that this will need patience (months) before you start seeing the first results.
Paid Option: This in the other hand is a faster option since once your campaign is live, you will start getting the first visitors in your website. There are several types of traffic: pop, display, native , push notifications, social and search. In case you are just starting out, pop might be a good option to get your feet off the ground, because you won’t have to deal with ads while buying pop traffic, plus it’s cheaper compared to other traffic types.
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I need local traffic for our website: https://www.aclassdrivingschoolbristol.co.uk/intensive-driving-course/
The best way to get traffic and sales leads is by doing SEO. But you can promote your link through digital marketing, online marketing, social media marketing, email marketing, etc. For more information, you can read the article @ How to Start A Profitable Affiliate Marketing
To get some traffic to your affiliate marketing links, you can try including your links in any of the following places(depending on your interest and field, anyone of the following may work the best for you):
Your own blog articles
Social Media Channels
YouTube Videos and Description
Commenting Across The Web, including blogs, videos, forums, etc.
I would also suggest you to choose and opt for the aforementioned channels depending on the nature of the affiliate program you have joined and the products you want to promote.
For example: If you are promoting any SaaS product or service, you should first of all create awareness and let your audience grasp hold of related information. For this case, promotion via blog articles is the best option.
If you are promoting fashion accessories, using images of the product on social media channels would be the best choice.
If you are promoting WordPress/WooCommerce plugins and integrations, demo videos and a mix of all promotion offers can do the trick for you.
Hope this helps!
Getting traffic is the most difficult part in my opinion for a newbie, use the following strategies to get traffic.
Search Engine Optimization: First, you need to find low competition keywords related to your business. There are many keyword research tools (both free and paid) that can help you find them. Once you find the keywords, create high-quality content optimized around them. If you optimize your pages around low-competition keywords, you could rank in the search results very easily. You won't have to build tons of backlinks to get to the first page of Google.
Social Media: You need to post quality content that people will want to like and share. It can attract links and traffic.
Youtube: When it comes to getting information about something, most people prefer watching videos instead of reading a boring blog post. So, making informative videos can help you attract more people to your business.
Email Marketing: Email marketing is another digital marketing strategy that can help you get quality traffic. You can Google search to find out how you can increase your email subscribers fast.