What are some networking tips I can put into practice at industry events?
I am interested in going to some industry events to network and get in front of new clients who may be interested in buying my product. Any suggestions on how to start the network? Considering how to approach a room full of strangers that could be potential clients.
I would start with thematic exhibitions, conferences. The plus is that initially interested visitors come here and you don’t have to work with a “cold” client. In this case, you can at least go around the exhibition and, where there are related products to yours, communicate with representatives discussing their products.