How can I strengthen the search traffic to my affiliate website?
Hi! I just launched a new affiliate website. It shares top-rated, eco-friendly toy and gift ideas for children. I'm having trouble getting any traction through Google or Bing. Any insights on how to get my site picked up in search?
Here is the URL: www.happylittletadpole.com
Any and all help is very much appreciated!
I saw Bennett include some great resources below from Business.com.
I crawled your site with a tool called ScreamingFrog and can see what Bennett is referring to w/ your meta descriptions. A majority of the URLs that have meta descriptions present are well over 200 characters (Best practice is 120-158, this is the section that users see coming from the search engine results page). A majority of your product pages have no description - Google will 'create' their own. Email me at firstname.lastname@example.org --> I will send you this output and some high-level feedback on these.
Overall I think where you have a new website you can really benefit from consuming the Beginner's Guide to SEO from the folks over at Moz.com https://moz.com/beginners-guide-to-seo. I think in a lot of cases you have a good jumping off point for your site. The following chapters are something that your site could utilize right away.
Chapter 1 How Search Engines Operate: https://moz.com/beginners-guide-to-seo/how-search-engines-operate
Chapter 5 KW Research: https://moz.com/beginners-guide-to-seo/keyword-research
Chapter 7 Growing Popularity and Links: https://moz.com/beginners-guide-to-seo/growing-popularity-and-links
Looking forward to connecting, good luck with everything!
Hello Sarah, how are you?
I am telling you in-short about affiliate site SEO... If you want to rank your affiliate site in Google then it becomes harder than normal blogs or sites because most sites/blogs avoid giving links to third-party sites. So you have to do some different approaches with your SEO.
First of all, make sure that your website is loading fast, has a clean-professional design and the right tools/plugins for an affiliate site.
Then choose products which you want to promote and then do keyword research for those products (don't choose keywords with too much volume, for example, Amazon promo code). A new site can't rank on these types of keywords in a short time.
You can create several pages for one product or brands with a different query (means different pages for different queries but queries should not be a synonym). For example, on-page for HostGator coupon and another is about HostGator one dollar hosting. You should add some content to those pages if you can...
Next, you need to build links. Blog commenting is one of the best methods for an affiliate site. Find sites to guest post (will be best if they allow affiliate links too) and use internal redirection method, forum posting and other methods to build links. You will get results in 2-3 months and you should see improvements in 7-15 days...
Hope this helps you :)
Feel free to comment if you have any questions.
Great question! A lot goes into search engine optimization, and I've found that this article by our staff writer Matt D'Angelo is a great starting place: https://www.business.com/articles/improve-business-seo-on-google/.
He sorts through the basics of SEO best practices and puts everything into an easy-to-understand article.
Website Grader, which is a tool owned by HubSpot, is another good way to get a basic reading of how your website and SEO best practices are doing. Here are the results when you put your website into the tool: https://website.grader.com/results/happylittletadpole.com. You'll find that meta descriptions are an area for improvement related to SEO on your website. I'd recommend starting your search for information on the topic of SEO by reading Matt's section on meta descriptions.
This article from one of our expert contributors is also a good source of information: https://www.business.com/articles/website-traffic-growth-hacking-tips/. Syed has made a living by understanding website best practices and SEO. He's a great source of information.
Hope that helps!