Companies such as Netflix have led to the growth of the subscription video on demand (SVOD) industry and have paved the way for many others to follow suit. While the industry is getting crowded with the entry of giants like Disney and Apple, there are lots of opportunities for new video streaming services if they can deliver compelling content and a good subscriber experience at the right price.
Starting a new subscription video streaming business is all about getting the basics right. Your business needs to focus on customers and understand customer relationships. Is your product compelling enough for customers to be ready to subscribe? How can you offer more value to your customers? Your videos will either come from third-party licensed content or original content created at your end. However, the mindset shift from a traditional business to a subscription business is one of the biggest challenges for new players in the space.
A key area is pricing and you need to carefully evaluate the different pricing models that may be applicable to your business – is a flat monthly fee the best option for all your customers or would some be interested in day passes or pay per use? It is imperative to have a good subscription billing platform like Cerillion Skyline which automates billing, payments and renewals processes. Once you get the subscription engine running, it is then crucial to track customer behavior using subscription-specific metrics and make constant improvements to your subscription service. You also need to steer clear of common mistakes that many companies make in this space.
We have developed a Beginner’s Guide to Subscriptions E-Book which you may find helpful on your subscription journey. Get your free copy here: https://www.cerillion.com/Resources/White-Papers/Beginner-s-Guide-to-Subscriptions
There are tons of ways out there to get started your video streaming company.
Choosing a readily built video streaming solution with 100% flexibility is the all-time remedy to kick-start your video streaming business. On that way, Vplayed is a renowned media streaming solution providing firm which helps you launch your dream video streaming service that users love to watch.
Vplayed is featured with advanced video CMS which favors the users to store, manage video files in any format and broadcast without loss in video streaming quality and delay. To top it all, the 3 tier security system encrypts video file end-to-end, monitors access control to filter out unauthorized access, has DRM and AES artifices that safeguard audio content from any kind of breaches.
To get started you’ll be needing the following:
1. A website or app (or both if you are catering through both mediums)
i) Admin backend
ii) Frontend (UI and UX)
2. Hosting service
3. Streaming with live streaming support
To develop from-the-scratch, you’ll be needing a team, of course, it takes time and capital involved will be huge. A better alternative is VOD platforms that are readily available with all essential features and customizability convenience (this is important to personalize website or app to your specifics).
Contus Vplay is a VOD platform that can help you go-to-market in quick time. It’s bundled with AWS Cloud hosting, WOWZA live streaming support, readily built back-end infrastructure that’s customizable, accommodates 3rd party APIs, open-source video player and Google Analytics integration to track users.
The VOD platform is already serving Nascar live streaming websites, educational institutions and media brands to stream live and embedded video contents.
When it comes to how to build a video on demand website like Netflix, questions arise...
-Should I opt for a custom development?
-Would a Netflix clone work?
-Can I go for a ready-made solution for building a VOD website like Netflix?
StreamView-VOD Software is a Netflix clone with all the standard features of Netflix. This video on demand script is highly scalable and can be customized. StreamView-VOD S/W is a Netflix clone with all the standard features of Netflix. This video on demand script is highly scalable and can be customized. StreamView has multiple features to Suit your requirement to start your own video streaming website like Netflix.
Multiple Monetization Channel
Multiple Upload Channel
Dynamic Admin Panel
PayPal Payment Gateway
Native Android and iOS App
Converting Video Resolution
Flag/Report Abuse Any Video
There are a number of things you need to consider when looking at providing streaming services, which is why new services do not pop up like mushrooms!
First, you need a licensing agreement with content providers. If you do not have this, the license holders can demand your ISP and Hosting Company to stop your services and they will! We run a hosting company and like all hosting companies, the standard terms and conditions say “Your content and services must not breach copyright laws, anti-discrimination laws, contain violence, encourage violence, contain sexual acts, indecent materials, etc... Services will be withdrawn within 7 days of a justified complaint, and you will not be entitled to any refund or compensation if the seizure of service is due to copyright disputes or content that breaches our code of conduct...” You will find this standard on all reputable hosting companies.
Second, is capacity. Streaming requires huge processing and infrastructure capacity including ISP links. Most hosting companies (and I include us in this) have a “Fair Use Policy” which roughly speaking means any customer using the hosting company's infrastructure cannot exceed 5% of the total capacity. You will bust this even if you are half successful let alone if you are a hit.
Finally, the cost of creating your own infrastructure is enormous, typically starting from $300k and that assumes you find a location provider to locate your hardware as this cost excludes premises. Usually, these costs together with licenses run into millions of dollars.
I am not wishing to rain on your parade, but you need to be aware of what you are getting into, especially if you are trying raise venture capital or financing. Streaming at commercially viable levels are an expensive business and require a pile of cash and patient investors.
Best of luck.
To begin with, you can launch a video streaming app. With proper publicity, you can add more and more features to enhance your business.
If you need any help out tech experts are happy to serve you.