How do I stand out on Twitter?
There are so many Tweets posted every day and my tweets get buried really quickly. With that being said, I don't want to post 100x a day and annoy people. What is the best strategy with using Twitter to maximize the amount of exposure I get?
To maximize your exposure, start following tons of companies and tons of people. It is widely accepted on Twitter that if you follow someone, they will generally follow you back.
Once you gather a following, the better tweets and posts you publish, the more retweets and follows you will get. Its a giant snowball, just have to get started!
Informative and interesting tweets is very essential, try to re-tweet and favorite others tweets so that users can engage on your board. Also try to tweet with images where ever applicable.
Use hashtags. And mention people who related to post category.
Effective use of Hashtag . Integration of Twitter account with You FB and Linkedin .
are the steps you can take .
PS: In case you are in Media you can create a group following you and have them retwit :) ( Ignore this one )
Two to three posts/tweet a day spaced evenly would be good. Once every four hours. Use 2 or three hashtags. Retweeting related posts to yours or favorite tweets would be good too. Of course you must have a strong base of followers to begin with, the more followers you have the better off you will be with your tweets. Engaging with your followers is even better, this will make you an ally or someone who really cares about others' tweets. Always say thank you when one of your tweets get retweeted. A thank you goes a long way, believe me.
By engaging your followers, I mean make your tweets interesting and catchy enough that they would react and share their opinions. Post memes once in a while as this would be humorous and mind boggling. Good luck and have fun with your tweets.
Don't promote yourself comment on issues important to you through linkedin pulse etc
Best way from my experience is to focus on others not yourself. Read before sharing, learn what your audience is interested in, what would help them do what they do better, what they're after information wise, what they're interests are and deliver what they want when they want it vs what you want and when you want it. Meaning, if your audience is Mom's let's say and you learn that Moms like to talk about newborn allergies to milk more than any other subject yet you have diapers to sell, what you focus on is building your relationship with them by offering them more information about allergies not diapers.
People will show interest in you and what you have to offer, when they feel you genuinely are interested in them and what they need. Provide information, solutions, suggestions, ideas to save them time, get the right information, whatever it is that they value the most.
When you focus on building friendships and relationships, your content will naturally shine through the clutter because the emotional relationship will trump the rest. You are better off having 100 people you know well than 10k who don't know you at all as quantity does not mean conversion.
If your content gets buried, it means it does not stand out enough. Do you know exactly when your audience is the most active on twitter? what they're life styles are? perhaps your relationship can start on Linkedin first then move to twitter as some only exchange tweets with those they know well...
Highlight others on your tweets, talk about THEM and what matter to them not YOU and they will pay attention. Your focus should be on them voluntarily opting into your twitter account as there's intent and interest which means perhaps your focus should be on creating content and a buzzing site off of twitter first if one doesn't exist.
We are very vain creature and in this crazy reality of ours because there's so much noise, sometimes a whisper with a soul and a little heart goes a long way.
There are a lot of questions we should explore first: what is your purpose for being on Twitter? are you willing to commit to creating a daily presence? will you be engaging or broadcasting? what niches are you serving? I provide a free 30 min consultation to help you Master your Twitterverse - grab a spot on my calendar to get you on the launch pad http://bit.ly/ReviewTwitter Happy Tweeting
I think the first question you need to ask yourself is what kind of exposure you are looking for. If you are seeking retweets by individuals that are reputable within their fields then post interesting information about their field or about them. People love to see their name in lights, er twitter feeds. This could be an article, or blog you discovered or some interesting insight that YOU have about something they said. Tag them in the post directly, or use an appropriate hashtag. I would try to mix it up between the use of visuals, and reshares. By providing your audience with valuable content that they are interested in and not just a 'marketing pitch' you will grow your readers and re-tweeters. They will love your varied posts and your audience will grow as a result. ENGAGE your audience! Good luck to you! Oh, and come join me in my adventures @luckymunkee