How should I market my business in the Architectural industry?
I have a business in the Architectural industry and need help to market my business to possible clients, who need to do renovations.
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Aug 18, 2020
Hi O'Neal, Good question. How you reach out to clients depends on who your clients are. Are you marketing to commercial or residential clients? Where do they look for information? Are you just starting out or do you already have a customer base? Go where your customers are or where they look for information. If they look in catalogs, you might consider advertising there. Are they on social media? You may need to develop a social strategy to reach them there. Are there others who you should partner with in providing services? Perhaps you can share referrals. If you have an existing client base, consider using email marketing campaigns to keep your past clients abreast of your work and to ask for referrals.