How can we scale our business of wholesale optical frames?
I have a website https://www.opticiansclub.com/, which is a wholesale platform for trendy eyeglasses. Our target customers are independent eyecare practices, optometrists, and opticians.
By now, we only promote our website on the Internet and online social networks.
The problem is, how can we build connections with those target customers before they buy from us?
May I hear your ideas how to grow our small business?