Are LinkedIn paid accounts of any good? If they are, how should I best use it to get clients?
I am looking to buy Linked in Premium. Is it of any good to get clients?
Kindly share your experiences.
Yes. You should put together some advanced tactics to consistently find, converse, connect and categorize new leads there. Find some affordable courses on LinkedIn tactics here: http://collegeofmarketingpros.org/course-directory/
I haven't bought the Linked in Premium, and though social media is good for promoting events, books, new jobs etc, I haven't actually gotten any new clients from it as of yet. Mostly word of mouth and local networking.
We find them so, if for no other reason than they allow you to make contact easily with those that browse your profile.
I at one time did have a paid LinkedIn account but found it was not worth it. For me personally I found that those on that site are just looking for almost anyone to connect with but do not really attempt to do any business. I have over 500 contacts on that site and I have only spoken personally with less than 2% and have never gotten one contract out of it. I would not buy another subscription.
a lot depends on your goals and resources.
Using LinkedIn can be powerful but also time-consuming, as you have to work 1:1 relationships.
So, depending on your objectives, message and personality, LI Pro will be a good investment or not.
In my view, anybody in sales should use it, but I personally prefer to make connections via groups, events, Twitter or other avenues and by posting status updates.
For recruiters, LI Pro is also a must, of course. Especially to activate passive talent.
LinkedIn premium is good if you're looking for work. Otherwise the free is fine. Periodically they will offer free trials for a month of service at no charge. You can distinguish between Premium and Job Search Premium as they are two different services.
To get clients, build a company page on LinkedIN, post meaningful, useful information about your business. You'll build credibility and a network. Be sure when reaching out to network that you view this as a two way proposition vs. just wanting something from them.
Best of luck,