To buy likes or not to buy likes?
It's been suggested to me to buy likes on Facebook, YouTube, and followers on Twitter before I start advertising my new small business. How does this work and is it a good idea?
Hi Michellyn, in addition to all the other good advice already posted to not buy likes, here are two other reasons why it's not a good idea:
1. Eventually, it's likely you'll get caught. This happened recently when Facebook deleted millions of fake accounts. Not only did the number of fans reduce on pages that had bought likes from these accounts, but if you had paid someone to acquire all these fake fans for you, you would have lost your entire investment.
2. Depending on how aggressive the fake LIke seller is, on some social platforms you could end up with your account banned for abuse.
I echo what others have said about it being unethical and pointless from a business perspective, but there is a more practical reason as well where it can actually harm you. When Facebook looks at the level of engagement your posts receive, having lots of fake followers means the percentage of those engaged will be extremely low. So your organic reach, which on Facebook is already low, will be even lower because your posts will look as though they are uninteresting and of little value to your audience since none of your fake followers are engaging with it regularly.
The reasons why companies look for Likes should NOT be the "number" of likes, it should be for the Potential Lead Generation from those you liked you page.
Purchased like will do nothing but increase that number at the top of you page, in this is not only not guaranteed to deliver or stay, it is threatened to be removed by the social media network itself, Facebook a few weeks ago started removing all "inactive likes", so? the money you will pay for that is better invested in better social presence, try social media ads!
If you are going to spend your money on any marketing the first place I would start is SEO. Let me know I you would like use to develop a marketing strategy that is catered to your business,
Ideologies aside, you will find that there are two main types of individual that cut corners when it comes to the more "radical" SEO methods, the highly knowledgeable and the least knowledgeable. The answer is partly in the question, raising a primary question: How do you expect to benefit from buying likes? There are valid reasons for doing such(seriously), but if you don't know how to capitalize from the initiative(or what is involved), you are likely to waste your time and money, furthermore risking causing problems for your website profile. I would advise you to stay away from polarized mindsets when it comes to your online profile's promotion, there is a prevailing "holistic" approach to SEO that is almost sickening, you can spend a great deal of money that way just on advice of "what not to do" and very little real strategic advice. Adopt a balanced plan for your online marketing initiatives, avoiding polarized approaches, instead get closer to your strategy gathering concise points of action for your plan, just like a regular business plan, work out the benefits for your investment of time and money. Hope this helps.
your own current network will help you to extend your online network. One of your contact will connect to a new one, and it will keep going like this growing - only with real LIKES & FOLLOWERS.
Only if you want to hurt your brand or business. Your followers should be an audience that share your experience and have a connection with your brand.
Earning likes, not buying them, is the only way to grow a real and scalable following. You do this by creating relevant, meaningful, valuable content; you do this by engaging with likeminded people and customers and interacting with them. You can buy advertising through boosted posts and promoting your page, which will get your messages out to more people and can increase your following. Just make sure to only do this through reputable tactics that follow the guidelines for each platform. Good luck!
No. This can fit in the same category as fake reviews. I've been in a position to be able to point out to a seller that people spotted fake reviews and that it probably shouldn't be done again. It might look good at first on the surface but there's a point to where people will take a second look and wonder if the likes or reviews are real. There's enough likes bought for things now so people do look for that.
I will have to go with everyone else and say definitely do not buy likes. They're not dead accounts, they're completely FAKE accounts. Bot accounts that have been created by programs and put into botnets. They will never interact with your page. Therefore, you will just have tons of likes with no engagement. Social Media likes engagement.