What does my SEO authority score tell me and how can I improve it?
I am helping a nonprofit organization with its website. I created their website (https://www.the-sol-foundation.org), which took me around 6-7 months and finally they launched the website on Jan 1st, 2020!
I understand getting traffic is the most challenging aspect. I don't like SEO and it really confuses me, but I try to research, learn, read and try to approve the website accordingly.
I've used https://website.grader.com/ primarily for scoring. Today it gave me an 89.
I also joined https://www.seobility.net/ which gave me an overall optimization score of 52%, tech & meta 48%, structure 83%, and content 26%.
I am really wanting to increase my content and meta score, but I don't know how to go about it. If you have any ideas, inputs, please do help, guide, advise.
Online Shopping Service from Turkey
SEO is not just about building a website. You need to learn some basics of on-page and off-page SEO. But the first thing you need is good quality content. Hire a writer or write it yourself. After adding enough content. You need to build some backlinks for your website. There are various ways to do it. But never opt-in for black hat techniques as it can badly affect your website.
You need to add meta descriptions for every page so the search engines can know what is your website about. You can hire an SEO expert to help you out. As your content score is also low. Add some more content to every page of your website.
I hope the answer will help you. If not then contact me at firstname.lastname@example.org. if you need more info.