What are the reasons you will give to customers to buy your product/service?
My future plan is start up a firm in product & service based one. So, this question will help me in better understanding about the market & customer needs.
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Jun 27, 2014
The only reason a customer will buy from you is because you have shown them that you are the best solution to whatever problem they face.
Simplest form of marketing is to ask the market what it wants and give it what it asks for.
If you are able to provide and demonstrate value to your customers, they will buy many times from you.
You have to listen and research. And listening doesn't mean necessarily in the 1st person. Online now there are many different listening tools that will help you interrogate your target market and find out exactly what it is they need. Once you have listened extensively, only then are you qualified to speak to the customer about how to satisfy their need.
Jun 27, 2014
The only reasons you will give them are definitive answers to the problems they are facing now. You must be a GREAT listener first and define your strategies based upon if your company can directly solve their needs!
May 20, 2014
In order to get customers to purchase a product and more importantly keep a need for the product/ service you need to narrow down who you want the product to reach first. Teenagers wont usually buy the same product as elderly men or women so that is a huge beginning step. Secondly, market it for everyone in some way. You dont want anyone to be turned away before they even give the product a chance just because of how it may seem to be. Make it intriguing to many!
May 19, 2014
Have to ask this question. How well do you know your prospect/ customer?
Some of the best sales people do not really sell. The just provide certain product to certain people that they feel might help them. This happens with building relationships.
There are Five Ws basic in information-gathering. Search for the same in Wikipedia might provide a good place to begin with. Also remember when you start any operation start small then grow the same.
Hope the same helps. Best of Luck.
May 19, 2014
It is important to take cues from the customer and find out where they are in the buying cycle. Sometimes they don't know about the category. Then you need to generally educate them. During the discussion, you should find out through questions what is important to them. Then explain how your product hlps them in the areas they have identified as important.
Good Luck!
May 19, 2014
depends,
If it is an established product.. I will talk about how the Consumer/clients trust the offer product or service
but if it is a new product, I will specify the features and explain them to explore the new product / or enthusiastic service.
May 18, 2014
We stock 100% recycled paper and extend our discounts from buying large quanties to clients that buy small environmental printing orders from us.
May 18, 2014
Quality and service.
Often price is not the most important if you can deliver perceived quality. Think about quality in terms of time-savings, results (tangible) or social (recognition).
Service: Quick, honest and being available.
All from the customers' perspective. First the customer, then you. If the customer is happy, you will make money and if lucky, get referrals.
May 18, 2014
I would go a step further to ensure this.
a - I would delight the customer, a step beyond satisfy or make them happy.
b - I would link my work (product/service) to increasing the EBITDA of his customer.
c - This way his revenue is guaranteed, thus guaranteeing my revenue so long as I have the linkages validated.
d - Then customer takes pride in providing me referrals and I can work beyond being lucky to receive referrals.
Hope this helps.
Dr. Shree
May 18, 2014
That's a tough one! The be-all, end-all of all business questions. And likely the reason you will succeed, or fail in your business ventures. People for their reasons, not yours. They will buy from you because they like you, yes. But, not because of what you're selling.
You have to ask them questions, and walk through their process, their concept, WHY they are talking with you, and in most cases they will talk themselves into, or out of, buying from you because you set up the conversation and then let them control its outcome. Therefore, they feel like they controlled the "sales process" and gave you a decision they were happy with.
Who - Who is you ideal customer? Who are you targeting? Who is selling to product? Who is your competition?
What - What service or product do you have to offer? What does your product have that is better than your competition? What benefit does your customer have switching to you. What type of guarantee is behind the product. Do you stand 100% behind the product?
Where - Where can they test the product or sample. Where is your customer base from? Where will you next customer come from?
When - When will it become available. When and how will you respond if a customer is unhappy. When will you follow up to see how your customer likes his product?
Why - Why is your product better than others? Why should they buy it? Why hasn't someone else put it on the market?