What top 3 social media platforms should be used to promote a business?
What should I know about the SEO guides for Facebook, Instagram, Twitter, Google+, or other main social media sites? I would like to learn more about how I should be using social media platforms to promote my business. Is there a starter guide on blogging for these sites?
1. I would presume that since you are part of a MLM network they have training on the specific social communities they would like you to interact on. I would first check with them.
2. I would highly recommend that you review the Hubspot Social Lifestyle report. They found that consumers what brands to be on at least 3 social platforms but rarely follow a brand on more than 1.5 platforms and some 35% don't follow brands at all. They also found more than 80% of consumers expect brands to be on Facebook.
3. Part of the reason consumers don't follow brands on more than 1.5 is that brands are posting the same content on all their social profiles. You'll need to develop a strategy that provides distinct content on each of the platforms you use.
4. You need to understand your target audience and where they go for information. Then use those social platforms. Once again this is something your MLM network should be able to assist you with.
5. There are plenty of self-help books on social media from a wide range of people and companies. All you need to do is search for them.
Before you begin any social program, have you given consideration to a content strategy? Since you only have one chance to make a first impression, here are some questions that you may want to consider before starting:
1) What is your goal? If you're looking at social purely as a way to push advertising/promotional messaging for your business you're going to have a uphill battle to build an engaged audience, in my opinion.
2) Why have you chosen those particular social channels? Are you certain that those channels are the most appropriate for your target audience? How do you plan to build a following across each of those channels (each one is very different)?
3) Each of the channels that you mention has its own optimal presentation of content. If you push the same message in the same format across all channels your chances of success are poor. So if you're resigned to using four social media channels, you should be optimizing your content four times.
4) WHAT are you going to say? What are you NOT going to say? HOW are you going to say it? WHEN are you going to say it?
Before committing to a social media program, I'd recommend the following:
Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy Social World, by Gary Vaynerchuk (http://www.amazon.com/Jab-Right-Hook-Story-Social/dp/006227306X)
The Art of Social Media: Power Tips for Power Users, by Guy Kawasaki (http://www.amazon.com/The-Art-Social-Media-Power/dp/1591848075)
Hope that helps.
What's your business
SEO is http://en.wikipedia.org/wiki/Search_engine_optimization
so you just copy what your website is wordsmith for you on line to all of these media's
the real work comes when you start building your network
I highly recommend Hootsuite as a powerful social media platform for business. It provides one simple social media platform to manage all your social media accounts including: Facebook, Twitter, Instagram, LinkedIn and more from one platform. These top 4 are part of 35 social networks they can manage and connect with. I'd consider adding Google+ and YouTube to your mix, Pricing begins with a free plan for 3 profiles. The next step is $9.99 month. For details see:
If you must limit yourself to three social media accounts, I would consider: Facebook, Twitter and Google+. Starter guides can be found on their sites or at Amazon.com.
-Pragmatic Web Designer
Research and learn about inbound marketing. It will cover off all of the strategic and tactical subjects you need for today's marketing landscape.
To answer you question, it depends on who you are marketing to. You need to define your Buyer Personas, learn all you can about them including the social platforms they use and then you will know what the top 3 social media platforms you should be using to promote a business.
This is a good source guide to blog - http://www.quicksprout.com/2011/11/14/neil-patels-guide-to-blogging/
Facebook if use in effective manner very effective than twitter and linked in ,you can use digital point forum and warrior forum ,G+ also very helpful
I'd recommend leveraging the social channels that best align with your social goals. If you are open to a suggestion, I'd recommend reading "Jab, Jab, Jab, Right Hook" by Gary Vaynerchuck. He shares demographics and content feedback for large and small employers.
I hope that this helps!
Facebook - Instagram - Twitter, everything starts with the product, work with what you have now and create a story around it, so if you are selling clothes, get into the photoshoot, models, makeup and styling.
You want to have a posting schedule that creates an infinite loop of content. Someone on Facebook may not see it the first time, so sending a shot from the line 3 times + a boost will help. Facebook Pages is not a magic wand, your reach is like 2% OF YOUR LIKES! and your engagement is even lower.
Instagram is all about the visuals, use the loveliest looking things and have and make sure your tags are good, have a completely different phone for it if I were you, which is what I do and save the tags on evernote to copy and paste later keep adding are refining.
Twitter does not work in my regions as well as it should.
Use Google+ for search and just keep putting things up to grow the content base.
Learnt to post the same thing across all the social site, creating a "social footprint"
Blogging takes time, understand what you want to say and how often you have the time to do it. If not, drop it, unless it is based on the product and how it is made of organic thread from space :)
Hope that helps,
What social platforms to use for your business is a different question that how social media impacts SEO or search engine ranking, and where/how to blog (and how to distribute that blog on social media channels) is yet another separate question.
A good blog creates content frequently that builds an interested audience. Good social media builds an audience by adding value to a conversation or user's feed, and directing traffic where you want it to go (for example, to the blog). There are many factors that play into a good search engine ranking, traffic being one of them.
The top three social media platforms nowadays are Facebook, LinkedIn and Twitter. There are many other to add into list including G+, Pinterest, Instgram etc . These platforms if used by optimizing them for search results. You can learn here : http://www.fatbit.com/fab/social-media-optimization-rules-to-follow-start-afresh/ , how you can make better use of social media profiles.
As everyone said, it depends on your audience and the type of service/product. Focus on educational & content marketing, not direct marketing. Offer solutions to common questions, or things of interest to your target audience - mix it up, do polls, contests, etc. For B2B - LinkedIn, Twitter, and G+ & Tumblr (pictoral blogs). For B2C - Facebook, Twitter, Pinterest or Instagram & Tumblr. Paid Facebook sponsored posts are also good for B2B or B2C when done right.
Countless books on the subject, but ask yourself how your own business should really use social media before you go following somebody else's formula.
First of all Seo and Smm are totally different. You need to hire a professional one for market your online business. If you need to learn then first read wikipedia page about Seo and Smm and go to linda.com for online lectures. You have to use Linkedin for promoting your business. After all that you need online customer support service. Then go to http://liveadmins.com
Wait! .. What are you selling? When consulting with clients on their social marketing mix we choose the ones that will best fit the client's goals. For example LinkedIn for professionals seeking connections/leads, Facebook for local services especially, product and/or branding advertising resonates best with east coasters (for now) Google+ product and/or branding seems to resonate best with west coasters. Twitter for events, You Tube for just about anything.. There are more, and some new ones could be trending with your potential customers. Know what you want to use social for, do a little research, pick 3 or 4 to work with at first, be present, be consistent, if you abandon - delete, and tell your story in first person.
i feel like the main three, facebook,twitter, and linkedin should be used to the fullest. And if you into the music business or knows someone www.numubu.com would be a good music social site.
It Depends of your business, but basically you can start with Facebook, Twitter and Instagram, if your business depends con great pictures and you want it to share with boards use Pinterest.
Follow social media industry experts on Twitter to learn how to use these platforms well.