What do I need to prepare ahead of time to start a digital media company?
The idea is there and I am currently in development of a business plan. What factors do I need to consider to get this business running? Such as legal, costs, etc.
Many new agencies make the mistake of trying to be a full service firm or “one stop shop” where anyone can get anything. The problem is unless you have significant financial backing, you are going to spread your resources and capital too thin trying to sell and then deliver all of these different services.