What happen if I don't have custom 404 page on the backend of the website?
So, I have in the issue I don't have a 404 page on the backend of the website, and it automatically redirects to the homepage, so do I need to use a redirect, or not in that case?
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Aug 28, 2020
404 errors, and your server’s default 404 page, are generally ugly, unbranded and don’t provide any information beyond a generic "error has occurred" message. As such, they can drag down the overall marketing performance of your website.
Creating a custom 404 page with helpful links and maybe a search bar will
Reduce bounce rate and keep users on your website
Keep people engaged with your site and moving through your sales process
Leave them with a good feeling after a positive resolution to their 404 problem
Maintain consistent branding across your site
Attract external attention for your brand if you do a good enough job
A little more on that last point:
Regards,
Akshay
Developer
Apps4Rent | CloudDesktopOnline | O365CloudExperts
Mar 31, 2020
Redirecting to the home page is not ideal. They were trying to find a specific article and unless they are a loyal fan you will most likely lose them. Don't spend to much time on your 404. The main objective is to not have anyone reach that page because your links are working or 301 to where you want them to end up.
I would simply add a custom message and search bar helping them find the type of content they are looking for to start. You can always go back later and customize it further.
Take care,
Steve
Mar 29, 2020
Do Set it up,
the default would be a server-generated 'Not Found', looks shabby
just get it done.