I love to read:
1. Dwivendi, D. N Macroeconomics Theory and Policy (2003)
2. Jackline. O. Developing and Managing Contract (2010)
3. Dr. Mbithi Mutual and Dr. Musiega Douglas Project Management (2008)
Good question and there appear to be a lot of great answers so far!
I enjoy "The Power of Moments" by Chip and Dan Heath. The book applies to business and life in general. They talk about how we remember the biggest moments of our lives (getting hired to a dream job, getting married, having kids, starting a business, winning an award, etc.) and tend to forget a lot of the everyday activities in our lives.
They argue that companies should try to create major moments for their employees. Whether it's making a big deal out of an employee's first day to make them feel welcome or celebrating their company anniversaries, businesses can make employees feel happier by creating memorable moments that stand out above the everyday job duties. The same can be true of life outside of work. If we work to make other people's birthdays, awards, anniversaries, etc., memorable celebratory moments, those moments will stay fresh in their memory. When your most vivid memories are joyful, it tends to lead to living a happier life.
Another great read is "When to Jump" by Mike Lewis. The book is a fantastic read for anyone who wants to start their own business but is afraid to take the leap. The book shares dozens of stories of how career changers who shared why they changed careers and "jumped" into a new career path. The stories can give you the confidence you need to take a career leap and pursue your career dreams.
Oh, I'm insane about Robert Cialdini's books. He is really great and motivates me every day.
It's a great question, however, it's hard to answer it.
I'm always skeptical when I read this kind of books, however, I can name you two books I've really enjoyed when I was just a writer for different educational projects.
"How to Win Friends & Influence People" by Dale Carnegie
"Shoe Dog: A Memoir by the Creator of Nike" by Phil Knight
1. Rich Dad Poor Dad - Robert T. Kiyosaki
2. Financial Statement - Thomas R. Ittelson
3. Competitive Strategy - Michael E. Porter
Here're two business books on my reading list marked as obligatory to read (2019):
"The Surprising Science of Meetings" by Steven G. Rogelberg
"The Prosperity Paradox" by Clayton Christensen, Efosa Ojomo, and Karen Dillon
I usually take some notes while reading too (indicating the methods/plans/strategies which I can use for my own business). But my favorite is Elon Musk: Tesla, SpaceX, and the Quest for a Fantastic Future by Ashlee Vance. A fantastic read about astonishing achievements and perspectives.
My top 3 are:
(1) "It Doesn't have to be Crazy at Work" by Jason Fried and David Hansson (of Basecamp)
(2) "Purple Cow" by Seth Godin
(3) "Blue Ocean Strategy" by W. Chan Kim and Renée Mauborgne
Really a great question.
Selecting a favorite one is very tough for me. Because most of the time I read new books and they become my favorite. Some of them are: The Lean Startup, Start with Why, and Blackmart Alpha.
Emyth Revisited. A must read for any business owner. Good luck.
Good to Great by Jim Collins is an absolute must-read (or listen. I listened to it first, then bought hardcover copies of the book for all my team.) Get it and thank everyone that recommended it to you later. You'll see why when you get it - I guarantee. Contains many life and leadership lessons as well as business ones, and just utterly fascinating and rewarding to study. It's the book that keeps on giving!
For me, it has been several.
The first one for me has got to be Think and Grow Rich by Napoleon Hill. Although it was extremely confusing at first, it really got me to start thinking that I could start a business of my own.
My second favorite has got to be The E Myth by Michael Gerber. That book has been a real eye-opener! It made me understand why so many small businesses fail and what I need to do to build my home cleaning business to run like a well-oiled machine.
I keep a copy near my bed and I also have it on audio to listen to it in my car from time to time.
The Way of the SEAL by Mark Divine
When it comes to business, one has to be willing to embrace a warrior mindset and Divine's book really hit home for me. The focus on leading from the front and a mindset on offense translates well to business and in life. The former Navy SEAL commander has given me some great ideas and tools for the toolbox.
One good takeaway is to think offense all the time. This goes to how changing the words you use can change your attitude and your confidence.
A great book for those who want to dig deep and learn some great tactics.
Two of my favorites
Sell with a Story: How to Capture Attention, Build Trust, and Close the Sale: Book by Paul Smith
Blue Ocean Strategy - Book by Renée Mauborgne and W. Chan Kim
I have many favorite books, but here are a few:
1. The Go-Giver - Bob Burg and John David Mann
2. Raving Fans - Ken Blanchard and Sheldon Bowles
3. The Speed of Trust - Stephen Covey
Think and Grow Rich and Sell Your Brain are my best. Though I have hundreds of business book, but these two books. I can't just do without it
The book is ' REMINISCES OF A STOCK MARKET OPERATOR' by Edwin Lefebre. It's a classic on business and market psychology.