What tools do business development, marketing and sales professionals use to keep in touch with their existing network?
As they say: "Your net worth is your network". I run a fledgling tech startup in the mobile applications and web development services industry. Our expertise ranges from building mobile applications and custom software for small and medium businesses to working on tough embedded system solutions in electronic systems.
I lead the company from a business development and marketing standpoint. I have an existing network of colleagues, friends and business partners across 3 continents and 5 countries. I am looking for a tool that will capture my phone calls, linkedin messages and posts, emails, facebook posts, salesforce contacts in one place and reminds me to keep in touch with them and maintain the relationship.
So, coming to the question, what tool do you use to effectively organize and maintain your existing network?
There are too many free and paid tools are available according to your needs please search on google.
Thank you for this. I would suggest you reach out to other business development executives thru Linked In for their input. You can join groups that discuss this at no cost. Linked In is the best tool I can think of for business interaction and where people go for networking as well as assistance. We have found it to be most effective. .
The best way to keep in touch with them is through telephone /Skype or through Physical contact whereever feasible. However there are enough applications on todays smart phone to maintain contact. There are softwares like evernote or nozbe that mnay also help. Pl go to www.evernote.com or www.nozbe.com
Salesforce.com works great. Act is also very good. Last resort Excel.
You should be sending a monthly newsletter ideally with a template if not a simple email with different subject line each time.
If there is news or an event that effects you sector of your industry send an additional email that tells how you can help.
Join industry groups on LinkedIn and write weekly or bi-monthly comments
Hi Chacko, my advice if you have tried the other forms of recording, is to have a dedicated person that will monitor everything and give you a weekly report that is in detail, in a form of graphs just like what linkedin does, then you can have a month to month as well. That will be a special to that will help you whether your business is growing or not.
Email is usually # 1 followed by Linkedin to build profile and information about the person and twitter is very close.However I do things with my email that many do not; I don't think they do anyway: I copy URLs addresses and put them in to my email.I have very detailed files and sub folders including key dates.Most important are my 1.Urgent; 2. Save 3.Action -which allows me to revisit the files.
Like you I use a combination of email, LinkedIn and Facebook
I also use Twitter, but I find fewer of my friends are following me on Twitter.
Like you I am a fledgling start-up in website, search & social marketing for the travel and hospitality markets.
Try Hootsuite or a customised flipboard; or a good android based phone like Nexus 5
It all depends upon the type of business, however, there are many different ways including but not limited to get feed back from existing customers or contacts, cold telephone or email, though phone call is more effective, different associations, chamber of commerce, different publication of the industry, personal meetings withlunch or ccoffee- lunch is more attractive and if you have any special thing to offer, you got the jackpot. Pradeep Berry