How effective is a mobile application for a business?
Trying to understand what type of measurement solutions are being employed to showcase events that fire in an app. (i.e. page views, in app purchases, etc.)
Hi Jon, you can track whatever you like as long as the relevant metrics are provided to the app developer. I think it comes down to what brings value to the business (i.e, leads, sales, referrals, time spent, content accessed and for how long, social shares, etc).
Decide what metrics you would like to track and be sure to get only those that are relevant to your business goals. Requiring additional measurement tracking will only raise the cost of development, and might also slow down your app in the process, delivering a sub-optimal user experience.
Big or little, most businesses these days have a web site. What’s less common for little businesses has a mobile app that customers need to transfer and use.
If the back end is a webserver, the hits will record in awstat or webilizer, or whatever you are using now for metrics.
In terms of measurement solutions for mobile apps, I have done analysis for clients who are using Google Analytics. I would say that the reporting that you get from GA is very robust.
I my opinion it is highly effective. As everyone is using smartphone instead of PC and Laptop.
Nowadays one of the key questions is how to stay alive your business in a competitive edge. The answer is mobile apps. The mobile app approach is a very successful approach. Yet many businesses are behind in adopting this strategy.
In today's market, mobile presence is a necessity. We are seeing huge increase in variety and types of business apps that are downloaded.
The value of mobile app for business include:
1) Increase customer engagement
2) Build brand awareness
3) Encourage brand loyalty
4) Increase in revenue
5) Remain competitive
A mobile application has lot's of advantages to promote a business at a broad level, A mobile app serves to create a whole lot of brand awareness which ultimately corresponds to a more recognized mobile app.
the mobile application building a direct marketing conduit into the users which is a great thing for the business.
your business gets lots of customers via application and its offering value to your clients. also, it helps to improve the visibility to customers 24/7 which helpful to customers connectivity and enhanced customer engagement because a
customer wants a direct approach with your business.
A mobile application Building up Customer Loyalty which creates a faith between customers and businesses
To conclude, the mobile app is a standard component of any business in the future. The choice you make today is going to set the foundation for the future of your business. So developing a mobile app is always a justified approach to rely on for business acceleration.
7 Surprising Benefits of Mobile App for Your Business:
1. Direct communication and geo-targeting marketing
2. Increased recognition builds customer loyalty
3. The website creates awareness and the app makes the sale
4. A great tool for customer engagement
5. Helps you stand out from the crowd
6. Boosts brand recognition
7. Improved visibility
I hope these points will help you :)
we build apps for a living. depending on the business it can be one of the most impactful tools to grow your business. typically businesses with repeat customers are the ripest fruit on the tree for an app. there are many ways to glean metrics. It all starts with setting up a proper plan for engagement and dripping out that engagement in a consistent schedule.
When you look for a mobile app development company be it Android or iOS, you look for expertise and experience. With an industry experience of over 18 years and having seen Openwave apps reach the No.1 position in their categories, we can tell you with confidence that our apps have a reputation for responsiveness, top-quality user experience and security.
As per my judgment, a mobile application is supposed as very useful regarding the business. It helps to update you on all aspects concerning the work area even when you are not available there. The inspection apps will help you to discover each and every single fault without any mistake. As a beginner, I would recommend Stay Inspected (https://stayinspected.com/) because I found this app as the best inspection app among all.
For any business right choice of marketing strategies help it grow. Along with building an online store, it is important that you have a business app. A business app can help you reach your users, know what their likes and dislikes are, drop in promotional deals, etc. You can learn about the in-app purchases, the most used app features, reporting and others using the mobile app.
If you wish to have a business app build, just opt for WeblineIndia. When it comes to app development, you need the best people and they can offer mobile app development services in the best manner.
Just go through their mobile app portfolio to know them better.
The mobile application development can generate more revenue in the IT industry. The Android application development has a huge market than the iOS application development.
According to different surveys, mobile internet usage is rising while desktop internet usage keeps on falling. There is much more statistics that proves: mobile app development is a highly profitable thing.
Here are some more details about mobile app benefits:
- Creating a mobile loyalty program within your app is a great opportunity to a) get rid of inefficient loyalty plastic cards and please your eco active customers; b) diversify your loyalty program with multiple eCommerce features and increase a number of your app active users;
- Mobile app can boost your company recognition;
- In contrast to a responsible eCommerce website mobile app can provide both online and offline access;
- There is a possibility to integrate device features into an app, so it can be the most functional ever. For example, the fingerprint option is a perfect solution for data protection.
Visiting this article, you can find a detailed guide on how to develop a healthcare mobile app and make sure, how many outstanding things it’s real to create due to mobile applications!