Why is my website not showing up in search for certain keywords?
I started an audio-related website and for the last 3 months, I've published 8 articles and have a daily search engine visitor of 5 to 6 but my website is still not showing up for a single keyword search. I cannot figure out the problem, can anyone help? My website is: https://bestbudgetearbuds.com/
Hi, It is hard to tell. There are numerous factors that are involved in optimizing a page for search engine rankings. I am listing down a couple of factors that might help you identify the areas where you are lacking but SEO is a strategic process and a lot of things need to be in place to make the most out of it.
1. KEYWORDS. How did you come up with the keyword list? Are those keywords relevant to your website? Do those keywords have volume (i.e. search traffic)? Are those keywords competitive (i.e. how other businesses are using the same keywords)? Did you include keywords on-page and off-page?
2. WEBSITE. Is your website search friendly? How many pages or what percentage of the website is indexed? Did you check if bots crawled all the pages? Did you optimize website content for the specific keywords? Is the keyword use on web pages adequate?
3. TECHNICAL. Is your website mobile friendly? Did you optimize your website for speed? Did you put meta in place? Did you optimize images on the website? Did you put hierarchy (H1/H2) right? What about redirection/navigation?
4. CONTENT. How frequently do you put fresh content on your website? Is your content plagiarism free? Did you optimize content for the keywords? Do you share your content through other platforms to maximize exposure and get your pages indexed faster?
Pick one area at a time and try and fix it. Hopefully, it will help.
It depends on how competitive the keywords are that you're trying to rank for.
If your targeting head keywords like "earbuds" or even "budget earbuds" it may take quite some time to rank for those types of words.
If the keyword is competitive I would use a tool like serpstat to search for the keywords your attempting to rank for.
What you want to look at is who's already ranking in the top 10 of Google.
The best way to outrank your competitors is to first find the best 10 articles already ranking for that particular keyword.
Now you want to create a longer more in-depth article than all the competitors ranking in the top ten.
If it's a very competitive search term, it can take up to a year or more to rank depending on the country your advertising in.
If it's not a very competitive search term, it usually takes 3-6 months to start seeing any progress.
Once you start to rank in the first 100 results, you should start focusing on gaining quality backlinks to your article.
Last, 5 or 6 clicks a day isn't that bad for 8 articles and only 3 months of ranking.
Be patient and give it another 3 months, you should start ranking for many more keywords.
Hey Syed Tutul,
There can be many reasons why your website is not appearing for the keywords of your choice. Let us take a look at some of the factors you can focus on for better results.
1) Did you plan your keyword strategy?
Consider focusing on long-tail keywords. However, make sure that you use good quality and lucrative keywords. Your keywords can be short but remember that if you use keywords as general as "technology" then you are competing with millions of competitors and your site may appear in the deepest oceans of SERPS. So make sure that you make a list of specific keywords and use them across your website in a moderate way and befitting way. Use online tools that help you find the right keywords for your website.
2) How relevant is your content as compared to the keywords?
Popular search engines like Google focus more on quality of content and its relevancy. So if you are using keywords that are not matching the nature of your content then you will not be ranking high. You must make sure that when you use a keyword it matches with your written or visual content. Avoid stuffing keywords into content that is not relevant to the search of your target users.
3) Do search engines even know that you exist?
You need to understand that it takes time for search engines to index your content. You must make sure that you internal link your content so that there are no orphaned pages. Give each new piece of content at least one or two weeks to be indexed. Also, make sure your website has a sitemap. What is a sitemap? According to Google, “A sitemap is a file where you provide information about the pages, videos, and other files on your site, and the relationships between them. Search engines like Google read this file to more intelligently crawl your site.”
Hope this helps.
If your website is new, you're definitely still in the Google sandbox. I don't see a lot of link building done yet, so you should work on your overall authority before you can expect to rank.
I normally don't see any decent rankings until 6 months into a campaign for a fresh domain.
I think you should have to check your website on-page once again. Maybe your keyword selection is wrong.
Check your keyword is properly optimized or not. Find some relevant business sites or guest posting site and publish your content on the website.
First off, if I'm reading your post correctly, are you attempting to get more India-specific traffic to your website? Is that your primary customer base? I looked up your website IP and it's hosted by Cloudflare out of Canada. If you're after traffic in a country, I'd move to a site hosted in that region. *Note: This is not a requirement. But Google page speed and such is gonna be slow for India customers hitting a Canadian website.
Also, in Google Webmaster Tools you can tell Google what region you're wanting to target for SEO.
Last, I did a video that takes you through keyword research and creating quality content on a website for site ranking. You can check it out here:
Your keywords aren't indexed on google. It will take time.
The reason why some of your keywords are not ranking could be that they are high competition keywords. What you can do? Try to recheck your keyword backlinks. Do you have sufficient backlinks for that keyword?
Optimize your website as per your keyword. Write some articles, create social media profiles, etc. If your keyword is slim, unlock then write articles on it and use it in the title of the article.
Check out this article on Nozak consulting it might help you out with your ranking position when it comes to keywords. If you have any more questions, feel free to reach out to us and we will be happy to answer them.
Link to article: https://nozakconsulting.com/advanced-seo/improve-keywords-ads/