About Me

I have 25+ years in Sales, Executive Sales Management, and Alliances work with Software and Services companies, ranging from Start-up work to building and managing Divisions within existing organizations.

I am currently Assist Organizations in Sales Performance. I have worked with a number of organizations Strategic Account Execution Planning and Related areas of Sales Coaching; I work with Sales Management, as well as Coaching Sales Representatives Directly. Depending on the situation, I can focus on helping the Sales Management become better at helping their Teams be successful, or I take on the role of of Coaching team members Directly.

I also do Event work, focused on Producing and Directing Sporting Events, Charity Events, etc. As an example, I was the Event Producer for Indoor Volleyball at the 1996 Olympics in Atlanta..

Finally, I have a background in TV- doing the Color Commentary work for FSN South, ESPNU, ISP and Comcast Sports South for Volleyball and Beach Volleyball. I also have finished my 4th year as the Voice of the International Volleyball Federation (FIVB) for the English Language Broadcasts of Men's World League Volleyball (Indoor) as well as the FIVB World Beach Volleyball Tour.

Different buzzwords that describe the different areas I focus on include: Sales Performance Coaching, Sales Mgt, Strategic Account Planning, Strategic Alliance/Channel Mgt, Event Development & Management, Event Production/Direction, Television Broadcasting, Sales 2.0, Sales Consulting, Sales Methodology Design, Sales Execution, Partner Relationship Management, Channel Management, Maintenance Optimization; Field Readiness, Field Messaging, Demonstration Skills, Demo Skills, Presentation Skills, Sales Performance; Collaborative Selling & Methodology Expert

Business Description

I focus on helping companies Large and Small Establish a Sales Process and be successful!

My Skills



Account Execution Planning and Sales Enablement at MavRen Marketing

April 2013 - Present
I am currently working with the IBM Business Analytics Teams, and also help others in their ventures when I am asked. My focus is on working with Sales People and Sales Teams to drive improved Execution on Large Scale Account Planning. I have Developed and Implemented a Methodology that takes Account Planning from a "Check the Box" to a Process that Provides the Sales Team and Organization On-going Value in Driving Revenue and Improved Client Relations. Built for the Long Run but Executing on a Real Time Basis: That is Account Execution Planning! I but have worked with other companies over time including Oracle, Cisco, HP, Microsoft, and various parts of Government. I have also worked in 17 Countries so I have a lot of experience in many different Cultures!

Director, Sales Strategy & Planning at Oracle

January 2011 - April 2013
Focus on Developing Sales Strategies and Strategic Planning For Oracle's North American Applications Group. Responsibilities including on Account Planning and Profiling, as well as Sales Performance Coaching.

Principal at Infomentis

January 2006 - December 2010
Infomentis provides value to its clients by focusing on all aspects of Revenue Generation: Direct Sales, Services, Partners, and Maintenance. Major clients include Oracle, Microsoft, Cognos, Checkfree, and SAP. Infomentis recently celebrated its 10th Anniversary

Senior Consultant at Phifer Consulting

April 2005 - December 2005
Phifer Consulting focuses on Strategic Sales and Account Planning. We focus on assisting organizations that seek better relationships with their Customers to improve their Account Penetration and Sales with those Accounts. Phifer typically works with F100 companies and has experience with manner organizations, including a long-standing relationship with Cisco.

Director at A5 Volleyball

June 2004 - September 2007
Director of a Junior Volleyball Club on a Volunteer basis, built Club from ground up into one of the top 20 Clubs in the Nation

Director at MavRen Marketing & Sales

January 2002 - Present
I have worked with numerous organizations on a variety of Sales Enablement Activities. The list of areas of of focus includes Account Planing, Sales Performance Coaching, Sales and Marketing Integration, Global Support (working in 17 Countries and having direct Reports in a variety of them does offer benefits!) and Partner Integration and Planning.

Vice President- Strategic Accounts and Alliances at Telelogic - Americas/Asia Pacific

October 2001 - May 2005
I have responsibility for Telelogic's largest customers and key Technology/Alliances Partners in both the Americas and Asia Pacific. My work has involved establing an overall strategy for both Strategic Accounts and Alliances

Telelogic at Telelogic

January 2001 - January 2005
Vice Preisdient, Strategic Alliances and Account - Americas Asia Pacific

Television Color Analyst at FSN, ESPNU, Comcast Sports South, ISP, FIVB

September 1996 - Present
I provide Color Commentary for College Volleyball Matches for various FSN Networks, SunSports, ESPNU, Comcast Sports South. I have done this for 13 years and covered over 220 College Programs. I also finished my 2nd year of providing commentary for the International Volleyball Federation (FIVB) for the FIVB Match of the Week for World League, the $2M US Men's competition pitting the top 16 Teams in the world against each other.

Rental Property Owner at Phil Bush Rental Properties

January 1992 - January 2010
Owned Multiple Rental Properties in Atlanta and Sarasota areas!


Georgia Institute of Technology - Georgia Tech College of Management

Degree: BS
Field of Study: Management

Georgia Institute of Technology - Georgia Tech College of Management

Degree: BSIM
Field of Study: Industrial Management

Georgia Institute of Technology

Degree: BSIM
Field of Study: Industrial Management

Pine View School

Degree: Graduated High School
Field of Study: High School Diploma


Contact Information

Atlanta, GA
Phone: 4048404927

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