Shiva is a Digital Marketing Analyst working for Happiest Minds Technologies who focused on marketing solutions. He writes more about the latest marketing trends which help techies to manage their marketing growth.
Happiest Minds enables Digital Transformation for enterprises and technology providers by delivering
seamless customer experience, business efficiency and actionable insights through an integrated set of
disruptive technologies: big data analytics, internet of things, mobility, cloud, security, unified communications,
Senior SEO Specialist at MetricFox
January 2012 - Present
New/Existing Project Planning, creating work flow report, Monitoring and Tracking the result
Facilitating collaboration between organic acquisition team works and content teams
Optimization of selected pages based on factors provided by internal and external tools (SEOMoz). Measuring impact based on implemented changes.
Link building strategy implementation, review and quality assurance.
Building SEO / SEM strategy with KPIs based on numbers and factors provided by external / internal SEO tools
Using Google analytics and other to present website performance on daily/weekly/monthly basis.
Client Interaction - in-person, Phone and e-mail
Client interaction / Budget Planning
Creating Search Advertising / Display Advertising
Ads Creation / engage the Ad conversion value/Insert Call to Action on the ads
Monitoring the Ads
Create Social media strategy & Manage the complete social media presence of the company.
Increase the visibility and footprint of its facebook, linkedIn, Pinterest, Twitter and other social media communication to reach out to entrepreneurs seeking new business opportunities.
Monitor latest trends in social media tools, trends and applications and appropriately apply that knowledge to being absolutely updated.