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Building Home Base: 5 Reasons You Should Consider a Virtual Office

ByDavid Shiffman,
business.com writer
| Last Modified
Feb 16, 2016
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> Technology
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If you run a startup, or a business with only a few employees, then you know the importance of ensuring your expenses are low. One of the largest expenses for most business owners is rent.

However, there are creative ways you can avoid paying rent, while still reaping the benefits of a physical office space.

A virtual office helps you to continue your usual business operations without any additional overhead.

Below we highlight five reasons you may want to consider a virtual office structure for your team.

Related Article: Movin' On Up: Why Relocating Offices Doesn't Have to Suck

1. Improve Worker Productivity

Most offices that are virtual are based upon worker performance, instead of hours spent in the chair. This actually ends up encouraging worker’s to be more efficient, instead of procrastinating on their work.

When you have a physical office a lot of your time will be spent helping to keep employees on task.

When employees are responsible for their own productivity they can engineer their own schedules that will help to enhance productivity. The typical nine-to-five schedule doesn’t work for everyone.

When you focus on the well being and happiness of employees, you’ll notice that productivity also starts to rise.

If your worker’s still demand access to an office space on occasion you can consider renting a shared office space. 

woman sitting on a bench working on laptop in her virtual office

2. Less Office Overhead

How much do you spend on rent every single month? By using a virtual office space you’ll avoid paying rent, utility costs, or any other costs that come with having a physical space.

Best of all, you can then pass these savings onto your clients, or pay your employees more to attract higher caliber talent.

When you can reduce your overall overhead you can then afford to innovate across other areas of your business. Keeping your costs at a minimum will enable you to become more productive, and efficient, while give you the ability to innovate on the fly.

3. Reduced Office Setup Costs

When you run a physical office location there are a ton of other costs you’re going to be incurring. Office setup and maintenance costs can be incredibly expensive.

For instance, you have to buy desks and office supplies for the entire office. You have to furnish the office, stock the kitchen, pay for insurance, and buy any other supplies your office requires to function.

This will require a very large investment up front, as well as the monthly maintenance and equipment replacement costs you’ll eventually incur.

With a virtual office you have the ability to have workers work from home, or use a shared office that’s already fully furnished.

Related Article: 5 Things to Consider When Looking for a Co-Working Space

4. Increased Office Flexibility

When your business utilizes a virtual office you give your employees the ultimate in flexibility. This enables them to choose which times of the day they are most productive.

Most companies who embrace a remote office have dedicated hours for employees to be available, but this doesn’t mean they have to be glued to their computers the entire time. This helps to provide a better work-life balance for your employees.

Some virtual offices also have actual office settings your employees can use for work. They also commonly have other amenities, such as meeting rooms, office supplies, kitchens, desks, and lounge spaces.

In some cases, you’ll even be given a receptionist who will add an extra level of professionalism to your business.

5. Local SEO Benefits

With a virtual office space, you can claim a location for your business without actually setting up a physical office space. This can be extremely beneficial for local SEO purposes. If you want your business to rank for certain local search terms, yet don’t have a physical location, then you’ll want a virtual office solution that gives you an address and phone number. 

Google places a ton of weight on your NAP, which is your business name, address, and phone number. A virtual office will enable you to have a local address without having a brick-and-mortar location.

If you’ve been looking for ways to reduce your monthly overhead, without sacrificing any of the benefits of actually owning an office space, then it’s worth looking into a virtual or shared office space.

David Shiffman
David Shiffman
See David Shiffman's Profile
David Shiffman is Co-Founder and Brand Elevater at Brandamos, a Florida internet marketing company. A creative strategist with over 10 years of experience developing marketing strategies and guiding business development. An expert at translating brand objectives into creative strategies. Shiffman has worked with companies such as Universal Pictures, Benihana and Flex Seal. His internet marketing strategies and execution have resulted in millions of dollars in revenue for clients and his personal experience gives an advantage in elevating brands both offline and online.
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