It's Time to Make The Switch: Cloud-Based CRM Solutions

Business.com / Marketing Solutions / Last Modified: February 22, 2017

The power is in the cloud. Make sure you've got the right cloud-based CRM software for your business with this comparison guide.

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If you’re like most business owners, you’ve thought about ditching the traditional Excel spreadsheet for a more versatile and efficient CRM solution. The spreadsheet is practically ancient technology at this point, and has not fully kept up with rapid growth business needs. Cloud-based CRM solutions are agile and constantly improving to help you know your customer. With the new wave of CRM software, data like contact information, sales cycle and status of conversion can all be accessed on any device at any time—that’s the power of the cloud.

Research by Salesforce shows that the average business that implements a cloud-based CRM solution sees a 29% increase in sales, 34% increase in prospecting productivity and 42% increase in forecasting accuracy. If that’s not enough to convince you switch to the dark side, cloud-based CRM software even has the power to track your customer’s social media activity. This allows you to obtain valuable information about your customer and demographic that wouldn’t have been possible with a traditional spreadsheet application.

Related: Excel Spreadsheet, I'm Just Not That Into You

The Cloud-Based CRM Solutions Comparison Chart allows you to explore your options side-by-side so that you can choose the service and features which satisfies your CRM needs while staying in your budget.

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