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Latest Content:

Why Your Business Needs an App

Time to get with the program

A well-designed mobile app is key to boosting your company's visibility and customer loyalty. Here are some of the reasons to have one.


Take Your Restaurant to the Next Level: 11 Tips for Busy Owners

Here's how to futureproof your eating establishment

It takes a lot to run a successful restaurant. With these 11 tips, restaurant owners can take their business to the next level and bring customers bac...


Secrets to Selling Intangible Goods and Services

Trust is integral in the marketing and sales of intangibles

Intangible goods and services have become more prevalent as the business world evolves. Much of what businesses offer is digitized and abstract. Howev...


How to Choose the Right Digital Marketing Strategy for Your Business

Which of the many platforms can help you achieve your goals?

There are many platforms for marketing your business online, but which digital channel should you focus on?


Boomer Business Owners Brace for Rush to Sell Out

Retiring in a seller's market

The oldest baby boomers are in their 70s and own 12 million businesses. Recessions and longer lifespans have led many to work longer than expected. Su...


What Every Entrepreneur Needs to Know Before Getting a Merchant Cash Advance

Merchant cash advances can be fast but risky

Merchant cash advances can provide your business with fast cash, but this type of financing can trap you in a dangerous cycle of debt.


Technology is Changing How Your Employees Communicate

Learn how modern businesses are harnessing technology to improve internal communications

Good communication is increasingly viewed as an essential component of any modern workplace, leading to enhanced profitability, productivity and emplo...


6 Keys to Delighting Your Customers with a Chatbot

Investing time and thought into your chatbot will give your business an upper hand

Companies are starting to implement chatbots – conversational interfaces – to power their business. Here are six key points to consider when planning...


You've Got Mail: A Guide to Email Marketing

Make sure your email communications inspire your customers

Email marketing is key to businesses' growth. Are you following the best practices?


How Does Severance Pay Work?

And what laws affect it?

Learn about the legal perspective behind employment contracts and severance pay.

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