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Shopify vs. WordPress

By editorial staff, writer
Dec 07, 2017
Image Credit: Shutterstock
> Marketing

We compare the two services to help you decided which is better for you.

Long viewed simply as a blogging tool, WordPress has now evolved into an eCommerce platform. Like Shopify, WordPress has become quite popular. Both of these solutions are very similar in nature; they both have simple interfaces, cater to small and medium-sized businesses and provide website services to users on a strict budget. This article highlights their differences and investigates which one is better for new eCommerce users.


WordPress is a blogging platform that can work with plugins and extensions, including for eCommerce. In fact, WordPress runs approximately 65 percent of all content management system (CMS) websites on the Internet today. It is a cost-efficient service with a user-friendly administration system and open-source status, which attracts large numbers of users. Its eCommerce extension, WooCommerce, is less well known, but it is becoming a major player in the industry. If WordPress already powers your company website, then WooCommerce may be a better option for you than Shopify. Setup would be simple, and you would already have a host for the extension. If your company relies heavily on blogging, then WordPress may also be better for you, because it revolves around blogging and efficiently utilizes SEO optimization. However, operating an online store is your focus, Shopify may be a better fit.


Shopify is solely an eCommerce platform and thus is already a hosted site (WordPress WooCommerce is not hosted   another site must host it). Therefore, its security is stronger than that of Word Press. Shopify s popularity stems from its wide range of free, modern templates to choose from, whereas WordPress has a limited selection of templates, most of which cost money. Shopify s unique  eCommerce University  provides training, support and mentorship, and the service also has a convenient app store from which you can purchase add-ons as needed. By contrast, third-party vendors provide the add-ons for WordPress.


The Winner: Shopify

Unless you already have a website powered by WordPress, Shopify is more likely the better solution for you. It provides a greater selection of templates, better security and better support. But even if you already have a website powered by WordPress, you may still be interested in Shopify for its features and support team. If you plan on heavily blogging through your eCommerce site, Word Press is likely a better option for you; although Shopify can integrate blogging as well, blogging is not its focus. In short, Shopify s hosted, secure platform makes it easier to set up your online store compared with trying to set up your own hosted, secure site to integrate with the WordPress WooCommerce extension.

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