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Latest: Advice, Tips and Resources

Intellectual Property Essentials
By editorial staff | March 31, 2020

Aggressive intellectual property protection allows a business to protect hard work.

Google's Better Ads Standards Policy: What You Need to Know
By editorial staff | March 27, 2020

Ad-blocking technology for annoying advertising is now baked into the Chrome browser.

Twitter as a Customer Support Channel
By editorial staff | March 18, 2020

Consider using this social media service to connect with your customers.

Marketing to Teens
By editorial staff | March 17, 2020

When it comes to reaching young people, technology and trends are key.

12 Interesting Blog Trends
By editorial staff | March 16, 2020

If you want to start a blog, check out these trends first.

4 Ways to Improve Email Marketing Engagement
By Chris Christoff | March 11, 2020

Is your brand taking advantage of email marketing to grow to its fullest potential? If not, it’s missing out on the opportunity to improve user engagement.

How to Add Emotion to Your Content (And Why You Should)
By Jared Atchison | March 09, 2020

People look for content online that inspires, excites and informs.

8 SEO Trends to Boost Your Business in 2020
By Rotem Gal | March 05, 2020

SEO is a moving target, so you need to stay on top of the trends. These eight trends hold the secrets to boosting your web presence in 2020.

Is Social Media Marketing Still Worth It?
By Jayson DeMers | March 04, 2020

It used to be all the rage, but is social media marketing still worth the effort?

What Makes a Good Logo?
By Sean Peek | March 02, 2020

Create a memorable logo that clearly communicates your brand. This guide offers everything you need to know about making a good logo for your business.

How to Build Trust With E-Commerce Customers
By Ming-Yi Wu | February 28, 2020

Building trust online is essential for e-commerce businesses. Here's how to gain repeat business and build brand loyalty.

8 Influencer Marketing Tips for Small Businesses
By Neal Schaffer | February 26, 2020

Influencer marketing is not limited to just large brands. Even the smallest of businesses can leverage influencers as part of their marketing. Here's how.

How to Determine Who to Follow Back on Social Media
By Matt D'Angelo | February 26, 2020

When you're building a brand on social media, not everyone who follows you is worth following back. Here's how to tell who you should (and shouldn't) follow.

4 Tips For A Wildly Successful Website Launch
By Thomas Griffin | February 25, 2020

Learn what you need to do to ensure your website launch is a success.

Stand out in Your Industry Using These 8 Trade Show Tips
By editorial staff | February 17, 2020

Follow these tips to be a standout in your industry.

5 Reasons Why Your Social Media Marketing Campaign Is Failing (and How to Fix It!)
By Syed Balkhi | February 13, 2020

Are you struggling to gain traction on social media? These five reasons could be why, and luckily they are easy problems to fix.

How to Write a Self-Service Article That Actually Works
By Ian Landsman | February 12, 2020

Learn how to write a self-service article that helps your customers solve an issue themselves.

Successful Community Managers Share These Critical Qualities
By Sean Peek | January 27, 2020

Community managers provide invaluable services to the companies they work for and their audiences. Here's what the best community managers have in common.

How to Preserve Evidence of Internet Defamation
By Aaron Minc | January 06, 2020

Anyone and everyone is vulnerable to potentially defamatory online statements and attacks.

You Can Create Viral Video Content for Social Media on a Budget
By Nathan Resnick | January 05, 2020

Make sure your brand's videos stand out from the crowd.

How to Inject Creativity Into Your Business's Marketing Methods
By Lucas DiPietrantonio | January 05, 2020

The more creativity you can include in your campaigns, the better off you (and your brand) will be.

Brand Reputation: How to Protect Your No. 1 Asset
By Sam Bocetta | December 31, 2019

Your most valuable asset is your brand reputation. Learn how to protect it.

How to Use Video to Grow Your Brand on LinkedIn
By Pratik Dholakiya | December 27, 2019

Using video on your LinkedIn page is a great way to increase awareness of your brand in 2020.

5 E-Commerce Trends You Should Expect in 2020
By Syed Balkhi | December 12, 2019

Looking to grow your e-commerce business? Hop on these five trends for 2020.

5 Traditional Advertising Methods That Still Work
By Chris Porteous | December 09, 2019

Here is why these methods remain effective and how you can exploit them to the greatest extent possible.

Use Your Competitors' Keywords to Create a Superior SEO Strategy
By Sergey Grybniak | December 06, 2019

Use these SEO tactics to learn from your competitors and improve your website's rankings.

How to Scale Your Customer Support Operations
By Robert Johnson | December 05, 2019

Your growing business may have an established customer base, but how can you keep growing? I've put together four ways you can scale your customer support operations to ensure both your old and new...

How to Create Quality Content That Goes Viral in 2020
By Jared Atchison | December 02, 2019

Give your business a head start by launching viral content. Creating viral content isn't easy, but you can boost the chances of your posts going viral by using the helpful strategies discussed here.