Business Intelligence

Follow these 10 tips to get the most out of the business.com community.

Learn how to run a focus group that gives you useful insights about your target audience.

Making sure people searching online can find you should be a top priority for businesses today. Here are several steps you should be taking to make that happen.

Your product, service or content won't be enough if customers have a frustrating experience on your website. Here's how to improve the user experience on your site.

Learn how the easy availability of big data can help SMBs compete with big businesses.

If you run any kind of service for travelers, your customer relationships and insights on their needs are your lifeblood. This is where CRM software can help.

With agency costs rising and technology barriers (and costs) falling, control can finally return to where it belongs—the hands of the brand.

Before you pay for digital advertising, learn what you need to already have in place and how to measure the results of your paid campaign.

In order to run your business effectively, you have to be on top of several key numbers.

Psychographic targeting can help you better understand your target audience, giving your business an edge over the competition.

Bitcoin's possibilities are endless, exciting and nuanced. These are some of the problems and emerging solutions for this cryptocurrency.

Pet technology is the latest industry to embody our IoT future.

If you sell on Walmart's online marketplace, reviews can help you increase your brand's authority.

Find out why CX is now at the core of business services.

Follow these steps to build website forms.

Read on to learn AI can help you improve your online reputation and fuel the growth of your venture.

Don't spend hours building customer surveys that no one cares about. Here’s what you’re doing wrong.

Improving your customer retention strategy can make a big impact on your bottom line.

Spur trust with customers using blockchain.

I'm a staff writer for business.com, and I attended a Dell event about cybersecurity earlier today. Many of the tech experts in the room stressed the major risks businesses face from cyberattacks,...

As customer data becomes widely available, many companies are customizing products.

It's important to take the proper steps before you implement new strategies.

Technological advancements are being actively embraced in direct mail.

The more consumers are aware of your brand, the likelier you are to gain their business.

Developing accurate customer personas is key to your company's success.

There are several key steps to take before you officially unveil your website.

Technology gives small business the ability to compete with competition of any size.

There are a ton of uses that can make small businesses smarter, productive and efficient.

Steps you should take to make sure your blog content is still valuable.

Here are four ways you can create better customer surveys.