Direct Mailing Services Review: Achieve Business Success Through the Mail
Reach out to potential and current customers with a direct mail marketing service. Let the service handle the design, printing and mailing process so you can manage an increase in business.
Direct Mailing Services Review: Achieve Business Success Through the Mail Reach out to potential and current customers with a direct mail marketing service. Let the service handle the design, printing and mailing process so you can manage an increase in business.
Print Label and Mail Review
Cactus Mailing Review
Next Day Flyers Review
Mudlick Mail Review
Why Use a Direct Mail Service?
As a business, it is important that you are able to reach out to your current and potential customers. Direct mail is one of the easiest and most effective ways to increase brand awareness, promote sales and services, and announce new or current products and services.
Direct mail marketing services can help your business reach those who make your company successful: your customers. Many of these services offer a number of product options including postcards, brochures, letters and more. They take care of designing and printing your mailers, as well as mailing hundreds or thousands of items at once. Additionally, many direct mailing services provide mailing list options. This means they will target a specific zip code or filter their mailing lists to ensure you reach your target audience.
Direct Mail Marketing Service: What to Look For
When looking for the best direct mail service, select a company that does it all. A variety of products, design assistance, mailing options and additional features such as a short turnaround time can enhance the company and help you increase your sales.
Below are the criteria you should consider in this type of marketing service.
You want a bulk mailing service that does it all for you. Several services offer consultations to ensure you have the best design and the best strategy for your company. They will then take care of the design, addressing, assembly and mailing of your marketing products.
One large advantage to many of these companies is they offer mailing list services. Mailing lists are current lists of names and addresses in a certain area. Several direct mail companies allow you to rent or buy these lists. They offer filtering capabilities so you can target a specific audience based on age, income, lifestyle or gender. Many services will also clean up lists to ensure you don t have duplicate or incorrect addresses.
The best direct mail marketing services offer a variety of products from which to choose. Postcards, brochures and flyers are some of the more popular products that can make a big impression on potential and current customers. You should also consider the color options available for each product. Some companies may offer full color for your mailings or only two color options. Make sure their product selection meets your desires.
There are many features to look for in these services that can greatly enhance your overall experience and help bring more customers to your business. A short turnaround time is ideal. Many companies take two to seven business days to print your mailers and place them in the mail system. You also want to ensure the company doesn t have any limit to the number of mailers that you can send each day. You need to be able to reach as many potential and current customers as possible.
Additional features to look for include eco-friendly options as well as product samples so you can see the quality of the company s products before you invest any money. Furthermore, tracking options such as call tracking tools and mail tracking software are also beneficial to help you see the success of your mail campaign.
Help & Support
If you have questions or concerns regarding your mailers or the mailing process, look for companies that offer multiple communication options. Email, telephone and live chat are the most common and efficient options. Additional support resources such as FAQs and educational articles can also be beneficial.
You can improve your business and reach out to more customers with a direct mail campaign. Let the service handle the demands of creating and sending out mailers so you handle the customers.
Common Direct Mailing Service Questions & Answers
We often receive positive feed back when we send real tangible items in the mail to existing clients as way of thanks for example. There is too much focus for online marketing to the point that some of the tried and tested traditional forms have been forgotten or ignored of late. Many direct marketing techniques (with a little modern day tweak) have stood the test of time. In many cases it is still the most targeted and powerful way to reach a busy prospect. Here is an article we recently...Read More ▼
For small mailings, I've just normally done them by hand. Turn on a movie and fold/stuff/lick. Ok, well...maybe not so much the lick. Gums up the tongue too much. Curious as to why you refer to it as "brief copy". Does that mean it is intentionally short? If so, why? Are you mailing postcards? Is it direct response copy? Is there a captivating headline/subhead, a compelling message/offer, risk reversal, scarcity/time-limit, etc.? Has the mailing been tested for results against a...Read More ▼
Kyle S is on the right track - find out where your target market hangs out - both online and in the real world - become part of their community by offering useful advice - either by posting on their community forums or by publishing your own "lead bait" articles on a blog - make sure your blog or website has a popup that invites them to join your email list "for helpful boating tips" (not direct marketing material). You should also do what Kyle S suggests and have an offer of some sort and a...Read More ▼
In marketing, any time you can differentiate yourself, that's a very good thing. When everyone else is is just pounding the audience with digital, if you send an attractive, well-conceived 4-color printed piece with a compelling message -- something they can hold and study, and perhaps put out on their desk or kitchen counter to look at again later or more likely, several more times -- that can have tremendous selling power. Everyone needs to get over this lemming mentality of chasing after...Read More ▼
I wouldn't say that direct mail is dead, it just plays a much less prominent role in an advertiser's portfolio. When used selectively and when targeted to the right demographic, direct mail still is an effective tool. Rather than focusing on the advertising channel, I would spend more effort as an advertiser strategizing on the type of campaign to use. Hard sell is definitely out. Today it's all about relationship building and trust. A direct mail campaign can definitely play a role in this...Read More ▼
List of 10Best Direct Mailing Services
Do you want a simple way to mail postcards, brochures and other items? Read our review of PsPrint to find out if this direct mail marketing company can help.
Next Day Flyers
Create quality mailers with Next Day Flyers. Read our review of this mail marketing company to find out how it can increase your company’s sales.
Read our review of PostcardBuilder to see how this mail marketing company can help increase your client base.
Print Label and Mail
Print Label and Mail can help you reach out to customers with their mailing services. Read our review of this mail marketing company to discover what it offers.
Read our review of Cactus Mailing to see how this direct mail solution can help you increase sales and track customers.
Are you looking for a fun and effective way to increase your client base? Read our review of Mudlick Mail to see how this postcard mailing service can help you do just that.
Increase your company’s sales with a bulk mailing company. Read our review of InfoUSA to see how this service can help your business succeed.
Learn how to reach current and potential customers with a direct mail marketing service. Read our review of Modern Postcard to find out what this company offers.
Manage a successful mail marketing campaign with PostcardMania. Read our review of this postcard marketing company to find out how it can assist you.