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Latest: Advice, Tips and Resources

Article
How to Create a Giveaway Campaign That Boosts Sales
By Thomas Griffin | August 27, 2019

Offering an online contest can deliver ROI for your SMB in multiple ways.

Article
10 Ways to Boost Customer Engagement With Your Restaurant
By Mark Masterson | August 26, 2019

With more competition than ever before, it's difficult for restaurant owners to find new customers. It's much better and cheaper to have repeat customers, and to do that, you need to stay connected...

Article
How to Build Brand Authority by Leveraging Online Reviews
By Wesley Cherisien | August 23, 2019

With rising advertising costs and increased competition among companies that are bidding for media placement, organic marketing is the secret ingredient that will need to become a core component in...

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Livesay & Myers, P.C.
The family law and divorce attorneys at Livesay & Myers, P.C. represent clients in Manassas, Prince William County and across Northern Virginia.
Article
16 Tips for SMBs That Are Starting to Use Geolocation Advertising
By Scott Gerber | August 23, 2019

Get the most out of this marketing approach with tips from those who've used it.

Article
How to Use Brand Activism to Ethically Grow Your Brand
By Margaret Olat | August 22, 2019

Learn how your business can support a social cause that you and your audience care about.

Article
How to Create an Effective Survey
By Tom Britton | August 19, 2019

Don't spend hours building customer surveys that no one cares about. Here’s what you’re doing wrong.

Article
Don't Just Know Your Customer, Be Your Customer
By Eric Shapiro | August 15, 2019

To understand who your target customer is and what they want, you must be your customer.

Article
How to Keep Your Online Store's Rewards Program Secure
By Rafael Lourenco | August 15, 2019

Loyalty programs are such a tempting target for fraudsters and steps merchants can take to protect their rewards program.

Article
How To Build A Customer-Centric Culture For Your Small Business
By Jared Atchison | August 15, 2019

Building a customer-centric culture helps your business apart from the competition

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Stange Law Firm, PC
Stange Law Firm, PC is a divorce and family law firm, serving the Midwest in Missouri, Illinois and Kansas.
Article
Language Barriers Are Limiting Your E-commerce Customer Base
By Sean Hopwood | August 12, 2019

The language barrier could be holding back your e-commerce business.

Article
Build a Brand That Attracts Gen Z and Millennial Customers
By Erin Shea | August 12, 2019

Check out these four tips for micro-business owners to connect with Gen Z and millennials.

Article
5 Ways to Build Customers' Trust
By Bill Brunelle | August 06, 2019

To be successful, small businesses have to create a sense of trust with their customers.

Article
Small Business Marketing on a Budget
By Rolando Herrera | July 31, 2019

There are a number of ways small businesses can market themselves for little cost

Article
How to Make Lasting Customer Relationships
By Karolina Hobson | July 17, 2019

Technology has made it harder than ever to create customer relationships that stick.

Article
How to Measure Your Brand Awareness Online
By Syed Balkhi | July 16, 2019

The more consumers are aware of your brand, the likelier you are to gain their business.

Article
8 Ways to Build Customer Personas
By Tabitha Naylor | July 16, 2019

Developing accurate customer personas is key to your company's success.

Article
Experiential Marketing Is the Future of Customer Engagement
By Meggie Nahatakyan | July 12, 2019

Experiential marketing can help build the future of your business.

Article
How to Use Conversational Interfaces to Build Websites of the Future
By Moazzam Kamran | July 12, 2019

A conversational interface can help you build traffic.

Article
How to Create an Email Drip Campaign for Increased Engagement
By Thomas Griffin | July 08, 2019

If you've never used a drip campaign, here's a step-by-step guide to creating one.

Article
How to Provide an Honest and Ethical User Experience
By Tony Sherba | July 05, 2019

Giving users an unethical experience can do long-term harm to your business.

Article
How to Improve Word-of-Mouth Marketing for Your Small Business
By Chris Christoff | June 28, 2019

Nearly 72% of consumers use this method to learn about new products and services.

Article
Facebook for Business: 25 Tips and Tricks to Supercharge Your Business
By Martin Ochwat | June 27, 2019

Master social media and reap the rewards for your business.

Article
How to Optimize Customer Surveys for the Best Results
By Chris Christoff | June 24, 2019

Here are four ways you can create better customer surveys.

Article
How to Use Partnerships to Improve Your Brand's Image
By Colin Darretta | June 11, 2019

A marketing partnership, whether with another small business can unlock audiences.

Article
5 Storytelling Tips for B2B Content Marketers
By Albizu Garcia | May 31, 2019

If you're a B2B business, don't discount storytelling in your marketing efforts.

Article
6 Mistakes Dropshippers Make When Starting Out
By Chris Porteous | May 26, 2019

Your e-commerce store is only as good as its shipping.

Article
Sustainability Is Changing How We Do Business ... For the Better
By Melissa Zehner | May 23, 2019

Whether your business is big or small, it's easier than ever to make a positive impact.

Article
How to Write an Effective Cold Email
By Rahul Varshneya | May 21, 2019

You wouldn't think so, but cold emails drive the most sales.

Article
5 Ways Small Business Retailers Can Win Social Media
By Shawn Pillar | May 13, 2019

Improve your social media by focusing on engagement.

Article
Stop Gambling on Sales: 3 Poker Lessons Help You Win Big
By Greg McBeth | May 09, 2019

Win more sales for your small business using these three poker strategies.