Customers

In a crisis like the COVID-19 pandemic, many businesses and their customers are left in the lurch. Follow these steps to communicate effectively with your audience during this or any other crisis.

Southwest Airlines' model of exceptional customer service can be extrapolated to fit the needs of almost any industry if you employ strategies that work for your business.

Big data has significantly changed the way businesses market on social media.

You can't control the pandemic or the economy, but you can control your business's actions. Focus on these three areas.

An emotional connection can make all the difference when a customer is deciding to buy.

The most important thing in marketing is to retain your most profitable business customers

Follow these tips to cultivate an exclusive brand image and high-end consumer following.

My business is located in a small town. Often in small towns, news travels fast. The negative press my business is receiving due to an injury in the gym (word of mouth, one published article) has had...

Selling your product or service is often the hardest part of business, but it doesn't have to be. These 17 effective sales tricks will help your business generate more conversions and sales.

When a customer survey is done well, it can provide great insight into the minds of your customers. To make your survey a success, follow these tips.

Follow these tips to make your customers want to return to your store.

Aggressive intellectual property protection allows a business to protect hard work.

To delight a customer is to provide the unexpected. Here are four key principles to providing a delightful customer service experience.

I'm working with a startup in the online greeting card industry targeting women aged 25-50 in North America. We're trying to drive traffic to the website www.iGreets.co using a press release about...

Google My Business has halted certain features of its services due to the coronavirus and also has limited functionality during this time.

Here's a step-by-step guide on how to address customer complaints about your restaurant.

Computer telephony integration can save your sales team time and provide new insights.

While sales may be slow during the COVID-19 pandemic, you can generate leads that will set you up for success once the crisis passes.

Consider using this social media service to connect with your customers.

Learn why it's more critical than ever for companies to regroup and double down on marketing amidst the coronavirus – and the best ways to do it.

Get customer service training on any budget

Is your brand taking advantage of email marketing to grow to its fullest potential? If not, it’s missing out on the opportunity to improve user engagement.

Find out how you can use interactive content like quizzes and polls to engage your customers and grow your business.

Your ads don't do any good if the intended people don't see them. Contextual targeting is all about serving relevant ads to the right people.

Building trust online is essential for e-commerce businesses. Here's how to gain repeat business and build brand loyalty.

Here are some ways brands can build stronger connections online.

Would a literary agent be beneficial for promoting my children's books or am I better off promoting them myself?

Follow these tips to be a standout in your industry.

Learn how to write a self-service article that helps your customers solve an issue themselves.

Learn how positive customer service interactions with your business can help you retain your B2B customers.