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One way is to offer bonuses to employees whose customers write favorable reviews about the company.
Discover ways to improve the customer experience, from first contact to successful resolution.
Marketers, producers, and business owners see the goldmine in using social media platforms as a tool to reach out to the target audience worldwide. As a business owner, it is imperative to have a...
If your site isn't generating traffic, Google bots may not be crawling your webpages.
Giving your customers some personalized attention via email can lead to an increase in sales.
WordPress is one of the most popular and easy-to-use website platforms out there. But do you know how to optimize your WordPress site? Explore different strategies you can use to improve WordPress...
Learn how to determine whether a marketing candidate is really qualified for the job.
In order to succeed in today's climate, it is critical your business has a solid online footprint.
Why not use video marketing to move customers through the sales funnel? Video content provides opportunities to give customers a better look at your products so they're comfortable during the...
Learn how progressive web apps are changing how businesses connect with their audiences.
Your small business needs a mobile marketing strategy.
As the restaurant industry becomes more competitive, it's more important than ever to promote your small business. Business owners in the hospitality niche are eschewing traditional marketing...
Standing out is challenging. Small businesses need to use different methods to make an impression on their audience.
Digital marketing is essential for small businesses. With these 12 tips you can get started the right way without a labor-intensive process.
Learn why you should consider working with a small marketing agency on your next campaign.
Make sure all your hard work on branding pays off.
Here's why you need a lead nurturing strategy and the four tactics to keep in mind when following up.
To get the most out of email marketing, you have to make sure your list of subscribers remains fresh.
Find out how you can easily implement GDPR policies to your website to make it compliant. This article breaks down the basics of the GDPR act, why you should implement it and how to make several...
As the digital marketing landscape changes and evolves, what small business owners need to know in order to stay ahead of the curve.
Thanks to the option for a ready-made website template design, virtually anyone can now make a functional business plan template with little to no prior knowledge of web design.
There are various marketing strategies small businesses can use that won't break the bank.
When used correctly, subscription websites can be a good way to increase your company's revenue.
These seven steps will increase your ranking on search engines and boost conversions.
Guest blogging can provide you, and your business, with a number of benefits.
Your product, service or content won't be enough if customers have a frustrating experience on your website. Here's how to improve the user experience on your site.
From studying Ahrefs to examining customer surveys, here are some ways to get the information you need.
The holiday shopping season gives small business owners a chance to band together to more effectively compete with big-box stores. Here are five ways to see success this season.