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Marketing Strategy

Get fresh perspectives, marketing ideas, and actionable advice from experts on different marketing strategies aimed at helping you succeed.

Latest: Advice, Tips and Resources

Advice
I would like to gain entry into the US market. What will be the best way of doing so?
By Pieter Marais | 13 Answers | Last Activity on January 31, 2014

I have developed a whole suite of new organisational positioning and design technologies. With this you can quantify the strength of strategy, structure and roles, teams, individuals and more.

Advice
What would you suggest charging for creating a marketing plan for a small online record & book store?
By Anonymous User | 16 Answers | Last Activity on January 24, 2014
Advice
What are the best books/sites/articles about marketing for newbies?
By Anastasia Schebrova | 19 Answers | Last Activity on January 21, 2014
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Yeboah Law Group, PA
Southern Florida personal injury lawyers with offices in Ft Lauderdale, Miami, Boca Raton and Key West.
Advice
As a small business how do you market yourself offline?
By Stacee Schmidt-Cottrell | 20 Answers | Last Activity on January 21, 2014
Advice
Why Should Churches Have A Blog?
By Sherry Starnes | 18 Answers | Last Activity on January 16, 2014

I feel that a blog can be your pulpit, your publication, your journal, your way of contacting and staying in touch with members who are unable to attend your service. I think the number one reason...

Advice
Is direct mail the "morse code" of advertising?
By Farzad Wafapoor | 6 Answers | Last Activity on January 07, 2014

With all the new methods and technologies for advertising, is "direct mail" dead?

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National Mailboxes
National manufacturer and distributor of commercial and residential mailboxes, specializing in both USPS Approved and private distribution mailboxes.
Advice
How to get first page visibility in Google search?
By Shakti Abhishek | 16 Answers | Last Activity on December 10, 2013

Is it really required to invest in SEO? Lets suppose, I am doing all those things to some extent what a SEO company or an individual will do, am posting ads,profile, services and other offers of my...

Advice
Anyone have experience with a good online marketing company?
By Afshin Rifat | 10 Answers | Last Activity on December 06, 2013

Hi all, we are 3 weeks away from beta testing and as it looks now a full launch in 5. I am looking for a good online marketing company, not SEO or PPC adds in search engines. That is under...

Advice
What is the best email marketing tool?
By Carrie Dunham | 12 Answers | Last Activity on November 30, 2013

I have explored Constant Contact and iContact a little and both are decent, though also have their limitations. What do others recommend (something not too pricey)?

Advice
Are Trade Shows/Convention Booths worthwhile?
By Approach The Bench | 14 Answers | Last Activity on November 14, 2013

HI- I'm thinking about getting a table at a convention to raise the visibility of my product. However, it is a costly proposition (over $4000, not including travel, hotel, etc). Wondering if anyone...

Advice
When is the right time to start building your brand?
By Julie Cottineau | 26 Answers | Last Activity on October 07, 2013

I need some expert help from entrepreneurs and small business owners: Are you deliberately building your brand? If not, why not? What would you like to learn about brand building? (I am developing an...

Advice
How do you run a cost effective promotion on a tight budget?
By Ayo Akinola | 12 Answers | Last Activity on August 14, 2013

We're currently in a marketing phase, trying to sell out our Loyalty/Discount cards to the public. We have a budget of $10,000 to reach 5000 people.

Advice
What's the best way to get an article published by an online news organization?
By Jen Ostrosky | 15 Answers | Last Activity on June 25, 2013

What's the best way to approach online news organizations to submit an article? Is there a common approach?

Advice
How often should I be blogging?
By Carrie Dunham | 14 Answers | Last Activity on June 11, 2013

I know blogging is an important way to build your brand, but how often to I need to blog.

Advice
Does anyone know if it is possible to retarget based on what websites a person visits?
By Jim Lillig | 8 Answers | Last Activity on March 27, 2013

I am looking to help a client find people who have visited their competitors using a retargeting display or text campaign.

Advice
What is the best way to differentiate yourself from your competitors in an online marketing/web develoment business?
By Lidia Paly | 11 Answers | Last Activity on February 27, 2013
Advice
Any tips on creating an effective email newsletter?
By Modeo Media | 9 Answers | Last Activity on February 14, 2013
Advice
How effective is viral marketing?
By Karthik Kashyap | 9 Answers | Last Activity on February 04, 2013

We have heard about word of mouth/referrals or viral marketing. For people who have have used or using this strategy, how effective was this strategy?

Advice
We just launched our beta site, what's the best way to get exposure on a low budget?
By Rick Tuinenburg | 16 Answers | Last Activity on December 12, 2012
Advice
Do you have a networking tip to share?
By Kim Pettinato Referral Expert | 12 Answers | Last Activity on November 05, 2012
Article
Expert Advice on Marketing Tips for Lawyers
By business.com editorial staff | September 26, 2012

Larry Bodine, editor-in-chief of Lawyers.com, offers advice on how lawyers can market themselves more effectively.

Article
Direct Mail Marketing: Is It Worth the Cost?
By business.com editorial staff | July 17, 2012

With so many of the us depending on the internet to stay tuned into what's going on in our lives and in the world, it's no wonder that direct mail, or "direct classic" as the industry sometimes...

Article
How To Make A Magazine Ad That Sells
By business.com editorial staff | March 22, 2010

How Get Readers' Attention, Keep Them Reading And Make Them Take Immediate Action