Home

Product and service reviews are conducted independently by our editorial team, but we sometimes make money when you click on links. Learn more.

Marketing Strategy

Get fresh perspectives, marketing ideas, and actionable advice from experts on different marketing strategies aimed at helping you succeed.

Latest: Advice, Tips and Resources

Article
E-Commerce Marketing Strategies for Solopreneurs
By Guy Sheetrit | October 13, 2020

One major challenge among solopreneurs is that they lack the budget and reach that big brands possess. Apply these four that other successful companies have used to boost your business.

Article
Things You Should Know Before Hiring a Call Center
By Adam Uzialko | October 12, 2020

Hiring a call center can be a tough decision. Here's what you should know before you partner with a service.

Article
How to Grow Your Email List
By Kiely Kuligowski | October 12, 2020

A quality email list is a vital part of email marketing and can determine the success of your campaign. Here's how to build one.

Sponsored Advertisement
The Game Show Source
The Game Show Source has been providing interactive TV style game shows productions worldwide for over 20 years. Put our experience to work for you!
Advice
What are some tips to increase an e-commerce site's success?
By Andrew Martins | 7 Answers | Last Activity on October 09, 2020

When it comes to running an e-commerce site, what are some sure fire ways make sure you're doing everything you can to make it as successful as possible? Are there things that should absolutely be...

Article
Precision Marketing 101: Exploring the Concepts and Tools to Do It
By Lauren Sirt | October 06, 2020

By focusing your marketing efforts on a particular subset of consumers, you can usually yield higher returns.

Advice
What is a list of some of the most useful free online marketing tools?
By Daniel Saul | 5 Answers | Last Activity on October 05, 2020

There's a diverse mix of free marketing tools available today for anyone in digital marketing, but I only have experience with a few. Please let me know what free online marketing tools you recommend...

Sponsored Advertisement
The Fine Law Firm
New Mexico personal injury and accident lawyers handling car, truck & motorcycle accidents, serious injury and wrongful death cases.
Article
The Power of Facebook Messenger as a Marketing Tool
By Simone Johnson | October 05, 2020

Want to use Facebook in your marketing strategy? Here's how to turn its Messenger feature into a marketing tool.

Article
How to Host Your First Flash Sale
By Thomas Griffin | October 01, 2020

Are you looking for a way to see explosive sales and lead generation results? Flash sales are an effective, flexible solution.

Article
48 Free Websites to List Your Business
By Max Freedman | October 01, 2020

These 48 websites allow you to list your business for free. Here's why you should list your business in online directories and how to do it effectively.

Article
Be More Likable: 11 Ways to Improve Your Facebook Page Instantly
By Max Freedman | October 01, 2020

Optimizing your business's Facebook page is a good way to drive engagement. Here's how to get more likes and shares on Facebook.

Article
Pinterest for Business Marketing
By Marisa Sanfilippo | September 30, 2020

When you're deciding on the components of your social media marketing strategy, one platform you might want to consider is Pinterest.

Advice
How much Branding is important for your business?
By rick anderson | 3 Answers | Last Activity on September 30, 2020

Importance of Branding, Branding is compulsory for business or not? How much difference of revenue with or without branding. I know Branding is important for now but many businesses are run without...

Advice
How much should you budget for online marketing?
By Sami Salahat | 14 Answers | Last Activity on September 28, 2020

I started into eCommerce store 10 years ago. Now one of my sites has grown in size to 100,000 products. Even so, the orders coming in don't cover the website expenses. I have a full-time job...

Article
Choosing the Best Online Reputation Management Service
By Karina Fabian | September 28, 2020

Is your business's reputation failing? Here's how to choose the best online reputation management service to save your brand.

Advice
How do I market the opening of my new clothing store?
By Sumayyha Singh | 9 Answers | Last Activity on September 28, 2020

I'd like to open a retail store selling clothes but I have no idea how to market my clothing store and get customers to trust and buy my product lines. I need help when it comes to marketing. What...

Article
Break Writer's Block with These 6 Brainstorming Tips
By Syed Balkhi | September 25, 2020

Brainstorming content ideas for future posts isn't always easy, but it's a necessary step in the creative process.

Article
Business Domain Names: Everything You Need to Know
By Max Freedman | September 25, 2020

Your choice of a domain name is important. Here's how to make sure you choose the right domain name for your business.

Advice
What are the features that an employee productivity tracking tool must-have?
By Anonymous User | 3 Answers | Last Activity on September 25, 2020

I want to know about the features that a best or good employee productivity tracking tool must-have. The features that can help to select the best tool for measuring employee producutivity.

Article
Sign on the Line: 5 Steps to Closing the Sale
By Max Freedman | September 24, 2020

Closing a sale is an art. With these five steps, you can close any sale and build an ongoing relationship with a prospect or client.

Article
Key User Experience Principles to Boost Your Site Conversion Rate
By Daniel Ndukwu | September 22, 2020

A visitor's user experience on your website goes a long way toward determining whether they buy from you regularly or never return.

Article
Sales Tips 101: How to Sell Anything to Anybody
By Max Freedman | September 22, 2020

If you want to be able to sell your business's products and services with ease, this guide has the tips you need to make it happen.

Advice
What are challenges advertisers face today?
By Y. Yogi Raj | 9 Answers | Last Activity on September 22, 2020

There has been significant growth in digital advertising industry with many rich media, interactive ad options. However, there must be challenges advertisers face today. Wondering if some experienced...

Article
Thriving Beyond COVID-19: The New Marketing Model for Small Businesses
By Paxton Gray | September 21, 2020

The effects the pandemic has had on small businesses could be long-lasting. It's crucial to adopt a practical and forward-looking marketing strategy.

Article
5 Content Ideas to Keep Your Email Subscribers Engaged
By Liviu Tanase | September 17, 2020

Getting new email subscribers is a worthy goal, but keeping them engaged is even more important.

Article
Scale Your E-Commerce Business Using This Beginner-Friendly Facebook Ads Strategy
By Razvan Romanescu | September 17, 2020

Facebook ads are highly effective but highly complex. Learn how to scale your e-commerce business using Facebook ads.

Article
Maintaining the Personal Touch Without In-Person Interaction: How Small Businesses Can Translate Their Business's Spirit Online
By Rich Rao | September 16, 2020

Here are four tips to differentiate your store and appeal to potential shoppers or stay top of mind with current customers.

Advice
What is the best method for marketing a local fitness business?
By Keith Janssen | 47 Answers | Last Activity on September 15, 2020

We have been using Facebook, blogs, Twitter, etc, etc. But getting likes and new followers does not convert into new business.

Article
How B2B Small Businesses Can Customize Their Social Media Marketing Strategies
By Ming-Yi Wu | September 10, 2020

Because business goals, target audiences, and the nature of customer relations are different, B2B and B2C social media marketing strategies cannot be identical.

Article
7 Highly Effective Ways to Build an Online Community for Your Business
By Max Freedman | September 08, 2020

For your business to fully succeed, you need to build a vibrant community that you can tap into for engagement.

Article
What Is Google Ads, and Why Should You Use It?
By Max Freedman | September 04, 2020

Google Ads can make a company more successful if the campaign is implemented correctly.