How do you combat declines in sales when the economy is to blame? See how this business turned their sales around in just two years.
Understanding consumer behavior can help improve existing marketing campaigns and your current ecommerce strategy.
Are you looking for a tried-and-tested online marketing strategy that can explode your sales? Product reviews can help you just that.
My family has been involved in small businesses for over 4 decades. These businesses have all been local small businesses. Now I am working on an online business and need to explore very different...
Not all platforms are created equal, thought leadership comes in all shapes and sizes, and there's one that's just right for you.
With promoted pins still in their beta phase, there’s a lot to learn about how to make the most of the platform and drive results.
Guide to Growing Search Authority with Off-Page SEO
I want to increase my web portal awareness.
The Truth Is, Your Customer Craves Both
Hi, I would like to find out how do marketing consultants offer a guarantee to their services? What methods do they use to both guarantee their services (so that the clients don't see it as a...
In the world of social media, Facebook is still the social network to advertise on and engage your audience. Make the most of your efforts.
Email marketing is a key part of a good digital marketing mix, but the person in charge of this direct channel is often overlooked.
Using Facebook for advertising can greatly increase your brand engagement, but be sure to avoid these 5 Facebook don'ts.
Before using a person's image for financial or commercial benefit, know what Right of Publicity is and how it can affect your business.
In today's highly connected world, data-driven content can move customers through the buying cycle with more impact.
Forget blogging for content marketing. Video packs more of a punch—here's how you can utilize it to engage your customers and get heard.
These days, we hardly notice how much we are surrounded by multimedia content. Are you using videos, photos and infographics as your media?
The most successful sellers on Etsy employ similar tactics to rake in the cash with their unique products. Take cues from these standouts.
Well I already wear many hats in my business. I have a platform to sell my clothing line and I offer consulting through my blog and I also post how to videos on YouTube. The one thing moving slowly...
I've been called a lot of things in my life. I'm good with that. What I'm struggling with is my job title. At risk of putting a guy in a box, how would you compare these 3 titles?