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Skye Schooley
Skye Schooley
Staff writer Staff
Dec 11, 2019 manages businesses’ online reputations by optimizing search engine rankings and building new content to help push down negative reviews. The company also works with companies’ internal teams to improve in-house procedures and maintain a positive reputation. Netmark utilizes a positive approach with its reputation repair and reputation management strategies by concentrating on increased brand awareness. However, if your business has garnered unfavorable online content or reviews, the agency will focus its efforts on fixing those first. Netmark does this by burying negative reviews with higher-ranking positive and neutral sites, which the company can develop for you. Review

The Verdict provides a strong, client-focused online reputation management plan, with deep analysis, customer training and enhanced search engine optimization.

View all of our recommendations for online reputation management companies on our best picks page.  

In addition to standard reputation management strategies such as social media management, content creation and review management, can perform several other marketing strategies for your business, like search engine optimization (SEO), search engine marketing (SEM), UX design and website design. These additional services are great for businesses that need a company that can manage their entire online image. 

Netmark Pricing and Plans

Netmark does not offer any set plans or pricing on its website. Instead, the company provides customized pricing for its services based on detailed proposals for your specific needs. To receive a customized quote unique to your business, you will need to contact Netmark directly. Your free consultation can help you determine which services you need, like SEO, paid search, social media or reputation management. 

When we contacted Netmark, the company provided us with a campaign proposal that suggested partnering with it for at least four months, with the last month focusing on solidifying efforts for a long-term benefit. The Netmark team would also spend the last month working with our business and its staff to ensure we continued with the practices Netmark put in place. 

You will have to contact Netmark for a quote and an estimate of contract length. The company says its services are not ideal for those who are looking for a low-budget or cookie-cutter plan, as customized services yield the best results. 

Netmark Services provides the following online reputation management and marketing services that aim to build your positive online image:  

  • Reputation analysis. Before Netmark can begin its work repairing a brand’s online image, it must fully understand the scope of the work. During the first month, the company will analyze your company’s overall situation, including client status and expectations, current assets, sentiment analysis and overall SEO health. We like that the company offers to have its team members travel to its customers’ businesses to ensure everyone is on the same page about what goals are being set and how they can be achieved.
  • Content creation. After understanding the state of your brand’s reputation, Netmark develops new assets, with the goal of creating new sites under your control. These properties and any others developed in the ensuing months are introduced gradually to facilitate organic search engine growth. In addition to written content, the company can create videos, and it also starts promoting your RSS feed.
  • Review management. helps you acquire and manage online reviews. The company assists you in countering online negativity through a multistep process. It sets up alerts so you can view and respond to reviews immediately, and helps you encourage happy customers to write positive reviews. In addition to promoting positive reviews and burying negative ones, Netmark makes it easy for your unhappy customers to file complaints in “private.”
  • Focused press releases. While Netmark writers can create press releases, there must be a specific reason to write them. If there is, the company will do so through its contacts at online publications, such as Forbes and Business Insider, increasing the chance that your news will get reported in the publications that matter to your industry.  
  • Analytics reporting. This service employs multiple social media and SEO analytics tools collated by an in-house system, giving you a complete picture of how your website fares in search engine results, as well as online opinions.  

Overall, Netmark provides a positive approach and a variety of services to help you repair, improve or protect your online presence.  

Pros of Netmark places a high importance on social media, and the company understands how to interact with each platform to maximize your reputation. Netmark staff members who are trained in this area also can contribute to the campaigns and research best practices. We like that the company understood the difference between merely gaining followers and increasing engagement, which is the ultimate goal.  

Netmark does not manage a concentrated click campaign of existing sites in order to drive them up or down on searches or manipulate Google’s autosuggest results. This method, which is called “click farming,” is offered by some online reputation management companies, but it’s not a Google best practice. Netmark said that, although click farming can initially push up a positive site or push down a negative one, there are risks involved in such an artificial manipulation of search results. Netmark is a Google Partner, which means it adheres only to Google’s best practices for SEO.  

Cons of Netmark

One potential downside of is that it doesn’t list its pricing on its website. Some competitors mention their pricing, plans or contract-length requirements on their websites, which can be beneficial for business owners who need to narrow down their choices to those that fit within their budget. Although you have to contact Netmark directly for a quote, this can be beneficial for businesses that need a customized plan and pricing to match. 

Another potential drawback is that Netmark is not an accredited member of the Better Business Bureau and has not yet been rated. Although this is not necessarily an indicator of the service you will receive, we prefer to see accredited businesses with positive ratings. 

Additional Digital Marketing Services 

In addition to its online reputation management services, Netmark is a complete digital marketing agency that can handle a wide range of tasks, including the following: 

  • Search engine optimization. Among the strategies employed are campaign development, site fortification, link detoxification, content planning, content production and content promotion.
  • Search engine marketing. Netmark uses a wide variety of platforms for its pay-per-click campaigns, including Google (Google AdWords, Google Product Listing Ads, Google Remarketing and DoubleClick by Google), Bing, Facebook, LinkedIn and Twitter.
  • Social media marketing. Netmark takes a proactive approach to its social media marketing efforts. The company helps businesses set clear campaign objectives that lead to the best results in the shortest amount of time. The company uses social media tools to help it identify the best strategies to get the most out of each campaign.
  • UX design. Netmark starts by creating a hypothesis to improve your brand’s website conversion rate. It then decides which elements of your site should be tested to support the agreed-upon hypothesis. Changes are made, and conversion testing is started. Netmark then waits until it has collected enough data to draw accurate conclusions. Based on the data, the company makes final adjustments.  

Netmark also offers content marketing, website design and website maintenance. The company provides a free consultation to help you determine which services are a good fit for your needs and goals. 

Netmark Customer Service

If you have questions about reputation management or digital marketing services, you can turn to Netmark’s several online resources. You can learn more about the products and services the company offers via online testimonials, a blog and a Google ranking factor information page. If you have additional questions, you can contact a Netmark representative via phone, email or a contact form.

Editor’s note: Looking for the right online reputation management service for your business? Fill out the below questionnaire to have our vendor partners contact you about your needs. Review

The Verdict provides a strong, client-focused online reputation management plan, with deep analysis, customer training and enhanced search engine optimization.

Skye Schooley
Skye Schooley Staff
Skye Schooley is a staff writer at and Business News Daily, where she has written more than 200 articles on B2B-focused topics including human resources operations, management leadership, and business technology. In addition to researching and analyzing products that help business owners launch and grow their business, Skye writes on topics aimed at building better professional culture, like protecting employee privacy, managing human capital, improving communication, and fostering workplace diversity and culture.