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Reputation.com Review

By
Skye Schooley
,
business.com writer
|
Dec 11, 2019
Image Credit: imtmphoto/Getty Images
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Reputation.com provides online reputation management tools and services to businesses in more than 70 industries, including healthcare, automotive, retail, property management, hospitality, financial services and senior living. Businesses can choose to manage their online reputation on their own using Reputation.com's comprehensive platform or use Reputation.com's managed services. The company offers several reputation management tools that allow you to manage and collect online reviews, improve ratings, conduct surveys, build and manage your social presence and keep your business listings current. You also get access to customer experience data and local directory management features. 

Reputation.com

Reputation.com

The Best Online Reputation Management Providers of 2020

The Verdict

Reputation.com offers a wide range of reputation management solutions for businesses in more than 70 industries. Its services are designed to help companies improve and monitor their online ratings and reputation.

View all of our recommendations for online reputation management companies on our best picks page.

Reputation.com Pricing and Plans  

Reputation.com does not list its pricing or plans on its website. Instead, the company provides detailed proposals for each customer based on their specific needs. To see how pricing breaks down for your industry and company, you'll need to contact Reputation.com directly. The company will discuss your current situation and desired results and then provide a proposal, including the services, pricing and contract details for your business.  

Reputation.com Features 

Reputation.com provides a comprehensive platform with a suite of do-it-yourself tools that allow businesses to manage most of their online reputation needs on their own. These tools allow you to constantly monitor your web presence.  

This platform compiles your reviews into one dashboard so that you can read and respond to them, and it allows you to contact your best customers and invite them to write reviews. The platform also lets you manage your main social media accounts and business listings from the dashboard, making it easy to share information and engage followers. Finally, it has a reputation score, so you can monitor your company's standing.  

Here are some of the tools Reputation.com's platform includes:  

  • Online review management. From the platform, you can monitor your reviews on sites such as Google and Facebook in real time. Additionally, the service allows your employees to request reviews from customers via in-store kiosks, email and text message. The platform provides one central location from which to respond to both negative and positive reviews, regardless of where they are posted. The tool lets businesses stream reviews to their website, to show people what customers are saying.  

  • Survey acquisition. Reputation.com's survey tool helps you gather feedback from your customers. From the platform, you can build your own surveys and send them out via email and text message. You can also use in-store kiosks. You can monitor the results on the platform as they come in, as well as quickly respond to negative survey responses. Many competitors don't offer this useful survey feature.

  • Social media monitoring. The social suite of tools allows businesses to monitor social activity related to their brand. From the platform, you can create, curate and publish social content for all of your social networks.  

  • Business listing management. Reputation.com makes it easy to claim and compile all of the online business listings that belong to your company. You can conduct regular audits of these listings to ensure accuracy. Reputation.com also can identify missing data and automatically correct it.  

If it isn't realistic for your business to conduct all of these tasks on its own, Reputation.com can handle them for you. When you sign up for the company's managed services, the Reputation.com team will take responsibility for managing your business listings, responses to reviews and social publishing work.  

In addition, Reputation.com offers a Managed Services for Google option, in which experts monitor and respond to Google reviews about your business on your behalf. They will ensure your locations appear across Google sites, including Google Maps, Google My Business (GMB), Local 3-Pack and more. A positive Google presence is critical for your website to gain traffic and to increase your click-through rates. 

Whether you're using the do-it-yourself platform or the managed services option, you can always quickly see the state of your online image via Reputation.com's reputation score. The score, which ranges between 0 and 1,000, is a real-time look at your brand's online performance across online reviews, business listings, social media and search engines. In addition to tracking your score, you can measure your score against those of competitors and top-rated companies. The score also provides guidance on specific areas where your reputation efforts need improvement.  

Pros of Reputation.com

One benefit of using Reputation.com is that you can access the reputation management platform and tools from your mobile device. The Reputation.com app, available for iOS and Android devices, provides instant notifications when people post new comments or reviews. From the app, you can quickly respond to those customers. You can also access your social feeds and post content, including photos and videos. This is a convenient way to keep an up-to-date, uniform online presence. 

Reputation.com provides deep, data-driven analysis of your customer experience. The company looks at all of the data gathered to determine your strengths, weaknesses and any issues that need attention. This is a useful way to assess how your business compares to the competition and track how to improve your services. 

Unlike most competitors, Reputation.com offers additional tools to monitor and enhance your customer experience. You can access the directory management features, social media advertising and ticketing system to ensure all problems get directed to the proper people. This is a great way to increase customer satisfaction and improve your ratings and reviews. 

Cons of Reputation.com

One potential drawback is that Reputation.com does not list pricing structures, estimates, terms of service or fees on its website. Instead, the company offers its services on a case-by-case basis and customizes fees to match. Although many businesses prefer customized rates, the lack of online pricing may deter some small businesses that want to know if Reputation.com services are within their reputation management budget before reaching out to a representative. The website does not make it clear whether Reputation.com requires a lengthy contract or offers its services on a month-to-month basis. 

Reputation.com is primarily a management platform, as opposed to a content creation or crisis management platform. The agency can manage and respond to reviews and social media posts, but it does not specialize in creating content such as lengthy blog posts, microsites and press releases. Businesses that need those additional services may need to find another agency. However, if you are strictly looking for a reputation management platform, Reputation.com is a great choice. 

Reputation.com Customer Service

Reputation.com provides users with a wide variety of online resources explaining its reputation management services and platforms. These resources include case studies, e-books, events, guides, blog posts, infographics, reports, videos and whitepapers. The company also offers demos for users to get a better understanding of its offerings. If you have additional questions, you can contact a representative via phone, email, chat and a contact form. 

Although Reputation.com is not an accredited member of the Better Business Bureau, the company holds an A+ rating. Additionally, only three complaints against the company have been filed in the past three years. 

Editor's note: Looking for the right online reputation management service for your business? Fill out the below questionnaire to have our vendor partners contact you about your needs.

Reputation.com

Reputation.com

The Best Online Reputation Management Providers of 2020

The Verdict

Reputation.com offers a wide range of reputation management solutions for businesses in more than 70 industries. Its services are designed to help companies improve and monitor their online ratings and reputation.

Skye Schooley
Skye Schooley
Skye Schooley is an Arizona native, based in New York City. After receiving a business communication degree from Arizona State University, she spent nearly three years living in four states and backpacking through 16 countries. During her travels, Skye began her blog, which you can find at www.skyeschooley.com. She finally settled down in the Northeast, writing for business.com and Business News Daily. She primarily contributes articles about business technology and the workplace, and reviews remote PC access software and collection agencies.