Major social networks have been adding live streaming functionalities to drive revenue and strengthen their hold on social media users.
Content is just one part of your online success. There's more to creating a viral marketing campaign that can help you grow and thrive.
How to use various social media platforms to successfully pitch your story to journalists.
I work for a talent agency and we find most of our clients online through social sharing and search. Is it professional to respond to customer service requests and gripes on Twitter, Facebook, or...
How to Embrace Brand "You"
When it comes to social media marketing, your hashtags are the key to SEO and visibility of your content. Here's how to use them creatively.
Find out the latest on Google+ and why it still matters for businesses. From Google+ to Google My Business, here's what you need to know.
The fundamentals of finding your business' social audience through various popular online platforms.
Get ready to feel inspired! Here are the 11 most impactful quotes we heard at this week's Social Media Marketing World.
With over 1.5 billion people on Facebook, it’s no secret that the social network is the place to go if you want to reach a large audience.
This is the sort of dialogue I expect to play out on Facebook and a host of other social media sites. As for LinkedIn, well I always thought it was intended as a business networking site. Maybe I was...
An Instagram influencer marketing strategy can get you high traffic and engagement, which ultimately brings high returns/conversion.
Influencer marketing is a fast-emerging and profitable channel for marketers with higher return on investment than traditional marketing.
I am already using a scheduler tool, stuffing my post with hashtags and pictures and having an engagement by retweeting other posts but whenever I open my profile the next day, I haven't gained more...
Facebook ads are the most targeted traffic your money can buy. Here are a few critical tweaks to convert your ads.
As we look toward the future of social media, there are pivotal challenges that the next generation’s platforms will need to address.
I need to expand my experience as a designer, but it am not sure what programs I should learn to become a web designer. How would I go about bridging my graphic design experience with web design?
I'm considering redesigning my website and business cards by myself. What are the most common mistakes people make when designing for their brand/company on their own?
Emerging Instagram trends and tools for every business owner. Learn to master the skills of social selling.
Facebook's local ads are a great way for small businesses to reach hyper-local customers using a small budget ad spend.