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Social Media

Get social media software solution recommendations and expert advice on how to effectively develop and manage a social media strategy.

Latest: Advice, Tips and Resources

Article
How to Use Social Media Automation to Your Advantage
By Adrian Fisher | January 07, 2020

When used correctly, social media automation tools can being a lot of value to your business.

Article
You Can Create Viral Video Content for Social Media on a Budget
By Nathan Resnick | January 05, 2020

Make sure your brand's videos stand out from the crowd.

Article
How to Grow Your Social Media Presence for Free
By Syed Balkhi | January 02, 2020

Boosting your social media following doesn't have to cost you a ton of money.

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Article
How to Use Video to Grow Your Brand on LinkedIn
By Pratik Dholakiya | December 27, 2019

Using video on your LinkedIn page is a great way to increase awareness of your brand in 2020.

Article
Social Media Marketing for the Holidays
By business.com editorial staff | December 18, 2019

Here's how to use social media to your advantage during the holidays.

Article
How to Master Social Selling
By Thomas Griffin | December 17, 2019

When used properly, social selling can give your business's growth a real boost.

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Article
What Is an Agile Social Media Policy and How Can It Help Your Business?
By Chris Porteous | December 11, 2019

Here’s how to determine if you’re making the best of social media by remaining agile.

Article
5 Traditional Advertising Methods That Still Work
By Chris Porteous | December 09, 2019

Here is why these methods remain effective and how you can exploit them to the greatest extent possible.

Advice
How can I use social media to build brand awareness for my sports management website?
By Apoorva Tomar | 5 Answers | Last Activity on December 07, 2019

I want to start a social media campaign to create brand awareness for my product based website (a sports website related to event management). The website is currently live and is already earning...

Article
How to Effectively Market to Millennials
By Chris Christoff | December 03, 2019

If you aren't figuring out ways to attract millennials, you are hurting your bottom line.

Article
How to Find the Right Social Media Influencers for Your Business
By Thomas Griffin | December 03, 2019

Using social media influencers correctly can boost your brand awareness and increase your sales.

Article
How to Create Quality Content That Goes Viral in 2020
By Jared Atchison | December 02, 2019

Give your business a head start by launching viral content. Creating viral content isn't easy, but you can boost the chances of your posts going viral by using the helpful strategies discussed here.

Article
Five Ways to Get Your Customers to Post Positive Online Reviews
By Dr. Cindy McGovern | November 29, 2019

One way is to offer bonuses to employees whose customers write favorable reviews about the company.

Article
Enterprise Social Network Benefits and Which Ones to Try
By business.com editorial staff | November 24, 2019

Enterprise social networks (ESNs) help to streamline communication and improve employee morale and production.

Article
How to Use Social Media to Grow Your Business
By Roberto Garvin | November 22, 2019

Marketers, producers, and business owners see the goldmine in using social media platforms as a tool to reach out to the target audience worldwide. As a business owner, it is imperative to have a...

Article
8 Ways to Build a Spectacular Online Presence
By Sergey Grybniak | November 15, 2019

In order to succeed in today's climate, it is critical your business has a solid online footprint.

Article
How to Use Social Media to Grow Your Business
By Ibrahim Hanif | November 11, 2019

This article presents three timeless methods of using social media to grow your revenue in the shortest reasonable time, alongside notes on curating social content for mobile.

Article
7 Ways to Stand Out on Social Media
By Jared Atchison | November 05, 2019

Make sure all your hard work on branding pays off.

Advice
What's your average cost to clients to develop a PowerPoint presentation, probably 10-12 slides?
By Jessica Federman | 22 Answers | Last Activity on October 31, 2019

A client of mine is asking me to develop a PowerPoint presentation for his business to present to his clients, based off of an existing presentation. I will use some of the content, and probably...

Article
How to Market Your Business on a Small Budget
By Ben Mizes | October 29, 2019

There are various marketing strategies small businesses can use that won't break the bank.

Article
LinkedIn 101: What Small Businesses Need to Know
By Ryan Gould | October 28, 2019

Find out how you can use LinkedIn for business.

Article
How to Quickly Boost Website Traffic
By Ben Mizes | October 23, 2019

SEO, social media and blogging can all help you quickly get more visitors to your website.

Article
How to Become a Successful Guest Blogger
By Chris Christoff | October 22, 2019

Guest blogging can provide you, and your business, with a number of benefits.

Article
How to Develop a Social Media Marketing Strategy for Your Business
By Ben Mizes | October 17, 2019

A sound, effective strategy involves these four steps.

Advice
Are there free services for creating a logo better than Logaster?
By Axen lite | 13 Answers | Last Activity on October 16, 2019

Are there free services for creating a logo better than Logaster? I need to create a logo. I've used Logaster before but that was a while ago. What popular free services are people using today?

Article
How to Use Customer Reviews to Grow Your Small Business
By Erin Shea | October 14, 2019

Want to encourage your customers to rave about your small business? Here are some of the best ways to ask for customer feedback and what to do with reviews once you get them.

Article
Social Selling Adoption Trends for B2B Enterprises
By James Warner | October 11, 2019

Find out what B2B businesses can learn from B2C selling.

Article
4 Benefits of Using Social Media to Grow Your Small Business
By Thomas Griffin | October 08, 2019

Businesses that aren't using social media to connect with customers are missing out on huge growth potential.

Article
How Small Businesses Can Take Advantage of Amazon Live
By Stefan Jordev | October 03, 2019

Amazon Live exposes your brand to a broad, diverse audience of online shoppers.

Article
7 Things Entrepreneurs Should Know About SEO
By Shawn Byrne | October 01, 2019

Boosting the visibility of your business and generating more sales isn't just about creating a website.