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Social Media

Get social media software solution recommendations and expert advice on how to effectively develop and manage a social media strategy.

Latest: Advice, Tips and Resources

How to Boost Your Social Media Marketing Efforts With Gen Z
By Jared Atchison | September 02, 2019

As millennials grow older, a younger generation is now emerging into the workforce – Gen Z. If you don't have a social media marketing strategy that caters to their needs, you're missing out on...

How Social Selling Can Improve Your Sales Process
By Keegan Connolly | August 29, 2019

Learn how connecting with prospects on social media can improve lead-generation efforts.

How to Create a Giveaway Campaign That Boosts Sales
By Thomas Griffin | August 27, 2019

Offering an online contest can deliver ROI for your SMB in multiple ways.

10 Ways to Boost Customer Engagement With Your Restaurant
By Mark Masterson | August 26, 2019

With more competition than ever before, it's difficult for restaurant owners to find new customers. It's much better and cheaper to have repeat customers, and to do that, you need to stay connected...

16 Tips for SMBs That Are Starting to Use Geolocation Advertising
By Scott Gerber | August 23, 2019

Get the most out of this marketing approach with tips from those who've used it.

How Can SMBs Customize Their Social Media Marketing Strategies?
By Ming-Yi Wu | August 22, 2019

The best strategy for your business should take multiple factors into account.

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Has Influencer Marketing Peaked?
By Siri Hedreen | August 17, 2019

A decline in trust may be leading to a decline in conversion rates.

How To Build A Customer-Centric Culture For Your Small Business
By Jared Atchison | August 15, 2019

Building a customer-centric culture helps your business apart from the competition

Small Business Marketing on a Budget
By Rolando Herrera | July 31, 2019

There are a number of ways small businesses can market themselves for little cost

How Video on Your Blog Can Make it More Reader Friendly
By Syed Balkhi | July 30, 2019

Video adds an extra element to your blogs that can increase interest and engagement.

How to Measure Your Brand Awareness Online
By Syed Balkhi | July 16, 2019

The more consumers are aware of your brand, the likelier you are to gain their business.

How to Create an Engaging B2B Content Marketing Plan
By Bonnie Moss | July 03, 2019

Content marketing can help grow your brand and land you more business.

How To Perform a Content Audit of Your Blog
By Jared Atchison | June 30, 2019

Steps you should take to make sure your blog content is still valuable.

Facebook for Business: 25 Tips and Tricks to Supercharge Your Business
By Martin Ochwat | June 27, 2019

Master social media and reap the rewards for your business.

How to Use Facebook Groups to Market Your Business
By Jared Atchison | June 26, 2019

Facebook groups offer you a meaningful way to interact with your customers

How to Drive Quality Traffic to Your Website
By Matt Bigach | June 26, 2019

Direct traffic to your website more quickly with these 7 tips.

How UTM Links Can Improve Your Social Media Marketing Efforts
By Gaurav Sharma | June 20, 2019

UTM links are URLs containing specific code that helps you track your marketing efforts.

How to Use Social Media To Better Your Retail Business
By Irina Stefanova | June 13, 2019

If you want to be successful, you have to be on social media.

6 Ideas to Help You Brand Your Business App Like a Pro
By Mehul Rajput | June 04, 2019

Use these branding and marketing tips to help potential users discover your new app.

5 Storytelling Tips for B2B Content Marketers
By Albizu Garcia | May 31, 2019

If you're a B2B business, don't discount storytelling in your marketing efforts.

How to Find the Right PR Firm
By Dave Feistel | May 14, 2019

Considering hiring a public relations agency? Ask these four questions.

5 Ways Small Business Retailers Can Win Social Media
By Shawn Pillar | May 13, 2019

Improve your social media by focusing on engagement.

How to Host a Successful Q&A on Facebook Live
By Jared Atchison | May 06, 2019

Facebook Live may be the right tool to help your business engage customers online.

How to Create an Effective Public Relations and Branding Strategy for Your Business
By Chad Brooks | May 06, 2019

PR exec Kailynn Bowling of ChicBlvd Inc. is May's community member of the month.

Why Businesses Can't Afford to Ignore Instagram
By Zac Johnson | May 02, 2019

Here's why you need to use Instagram to create interest in your brand.

10 Social Media Networks to Use for Personal Branding
By Nora Leary | April 29, 2019

Facebook, Twitter and LinkedIn are just the tip of the social media world.

4 Productivity Tips Amazon Used to Boost E-commerce
By Zeeshan Khalid | April 28, 2019

How technology and tools can help e-commerce businesses to grow and increase productivity.