Social Media

A decline in trust may be leading to a decline in conversion rates.

Building a customer-centric culture helps your business apart from the competition

There are a number of ways small businesses can market themselves for little cost

Video adds an extra element to your blogs that can increase interest and engagement.

The first page of Google is a key pillar of company's overall reputation.

The more consumers are aware of your brand, the likelier you are to gain their business.

Content marketing can help grow your brand and land you more business.

Retargeting can convince a consumer your product is worth purchasing.

Steps you should take to make sure your blog content is still valuable.

Master social media and reap the rewards for your business.

Facebook groups offer you a meaningful way to interact with your customers

Direct traffic to your website more quickly with these 7 tips.

UTM links are URLs containing specific code that helps you track your marketing efforts.

If you want to be successful, you have to be on social media.

Use these branding and marketing tips to help potential users discover your new app.

If you're a B2B business, don't discount storytelling in your marketing efforts.

As a marketing strategist, I often direct the businesses that I work with to small and new social media sites. The key points for my argument for small social media sites are: 1. They do not limit...

Considering hiring a public relations agency? Ask these four questions.

Improve your social media by focusing on engagement.

I am interested in using paid social media to target small business owners/companies. What do you think is the most cost-effective platform to reach them on?

Facebook Live may be the right tool to help your business engage customers online.

PR exec Kailynn Bowling of ChicBlvd Inc. is May's community member of the month.

Here's why you need to use Instagram to create interest in your brand.

Facebook, Twitter and LinkedIn are just the tip of the social media world.

How technology and tools can help e-commerce businesses to grow and increase productivity.

Developing your brand's social media strategy can be easier if you follow these tips.

Here are some tips to help you use live streaming videos to connect with your customers.

If you're launching a business or service, you really should invest in ads.

Tap into these three inexpensive strategies to propel your business to new heights.