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Learn everything you need to know about virtual phone lines and how you can use one to optimize your business in a matter of moments.
Businesses are replacing their old telephone systems with more modern digital networks. Learn the pros and cons of using cloud phone systems.
Softphones help businesses deliver voice, text and video over the web via cloud-based VoIP service providers. Learn how to use softphones in your business.
A SIP trunk is the digital version of an analog phone line. Learn how you can upgrade to a unified digital phone system for your business.
Do you need an Instagram business account? See how they differ from regular accounts and learn the pros and cons of managing an Instagram business account.
Millennials frequently use the Instagram social media platform. Learn how to use Instagram to engage millennials and see what Instagram mistakes to avoid.
Influencer marketing can be an effective way to boost brand awareness and sales. Learn how to convince influencers to market your products the right way.
Whether you are targeting small or large audience, the success in influencer marketing largely depends on the relationship.
Social media influencers are in demand, with brands seeking more sponsored content. Learn how much social media stars earn and how they make their money.
If you want to improve your business’s Instagram engagement and grow its following, try using these 15 tips and best practices.
Livestreaming is video content in real time. Learn how to use livestreaming on social media platforms to connect with followers and boost sales.
When you're selling intangible goods and services, you'll need to create a unique marketing plan and sales process involving trust. Learn what's involved.
Growing sales is crucial for small business success. Learn proven ways to increase sales and help your small business grow.
Southwest has built an impeccable reputation by putting customers first and prioritizing its employees. Here's what businesses can learn from Southwest.
Facebook is the social network with the broadest audience. Make the most of your Facebook business advertising and marketing with these strategies.
Learn how to target customers in your neighborhood and turn them into loyal clients.
When someone lands on your website, you have less than a second to make a conversion. Here are design elements that can hurt your business.
As consumers prefer smartphones over desktop computers, your site must be mobile responsive. Here's how to make your static site look good on all devices.
If you have a background in marketing and communications, an advertising agency could be a smart startup option. Here's what you need to know.
Consumers want convenience, which often means they want someone to do something for them on demand. Learn how to take advantage of the DIFM movement.
Follow these tips to choose the right web host for your company website so that it's accessible and secure.
Google Analytics is an essential tool for your business website and marketing strategy. Learn what Google Analytics is, how to set it up and how to use it.
A flexible work schedule is valued by many employees. But it also benefits businesses, which save money on office space, utilities and more.
Employee satisfaction is crucial to a motivated workplace. Here are some great ways to create a happy and productive work environment.
Silence is golden.
Breaking goals into small, actionable initiatives allows your employees and clients to become more productive over shorter time frames.
After the pandemic created a remote work shift, working from home became common. Learn how remote work can save a company money and bring other benefits.
Employees seek specific traits in their leaders, including communication skills. Learn what traits and behaviors to hone to become a more effective leader.
Understand the basic premise behind the human relations management theory and the skills you need to implement it in your business.