How to Generate Press for Your Small BusinessBY Saige DriverGetting press coverage is great for your small business, but it's not easy to do. Here are four tips for generating press for your business.
Building Brand Intimacy: How to Emotionally Connect With CustomersBY Eimantas BalciunasWord of mouth is one of the most effective ways to attract new customers. But how do you encourage word of mouth referrals?
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How to Translate Marketing Success to the C-SuiteBY Meg GoodmanStrong communications explaining how your marketing team's efforts influenced the business's overall KPIs leads to better marketing spend, an improved understanding of just how marketing drives business for the long-term and trust with the executive team.
Can Direct Mail Marketing Help You Win the Holiday Season?BY Milena Nikiforova-MarguenskiIn a digital world, integrated direct mail campaigns can help your business stand out this holiday season.
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Conversational Commerce: What It Is and How It's Shaping the Future of E-CommerceBY James WarnerMany companies have capitalized on the benefits of conversational commerce. Here's why.
Why Under-Investing In Your Preference Management System Is Costing You CustomersBY Eric HoltzclawMany businesses build their own internal solution for consent and preference collection in attempt to save money or retain control; ironically, they are losing money and missing the mark.
How to Drive Sales With Google AdsBY Business.com Editorial StaffUsing Google Adwords is a great way to start advertising without having to bring in a marketing or advertising consultant.
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5 Ways Your Startup Can Earn Customer TrustBY Syed BalkhiTrust is not only important for your startup’s reputation, but also your bottom line. Learn how to earn your customers' trust and watch your startup grow.
I want to expand my business of handmade mats to new countries. How do I reach new customers?5 total answers
