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Marketing and Sales

Everything you need to know about marketing to drive new sales, and how to keep your existing customer base.

Latest in Marketing News: Advice, Tips and Resources

Article
The 15 Best E-Commerce Marketing Tools
By Jamie Johnson | November 24, 2020

E-commerce marketing tools can help drive more traffic to your online store and increase conversions.

Article
How Can B2B Marketers Master Branding on Social Media?
By Christine Alemany | November 23, 2020

Branding is an important aspect of business for just about every organization. By focusing on consistency and seemingly minor details, B2B marketers can elevate their social media game. Here's how.

Article
Re-Engagement Email Strategy (With Examples)
By Max Freedman | November 23, 2020

When your audience seems to lose interest in your email marketing campaigns, re-engage them with this strategy.

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Advice
How do I go about starting an online travel activity marketplace?
By Michelle Johnsen | 4 Answers | Last Activity on November 23, 2020

Which is the best platform to start travel tours and activity marketplace website?

Advice
What is the best way to recruit sales reps for our wholesale jewelry business?
By Tony Hisir | 4 Answers | Last Activity on November 23, 2020

We have been established in the wholesale handmade jewelry business since 1985. We are looking for sales reps who visit the specialty gift shops and trading posts. What would you suggest to find the...

Category
The Best Internet Marketing and PPC Management Services of 2021
By Sean Peek | November 20, 2020

Compare the best online marketing services side by side. Read in-depth reviews and learn how the best online marketing companies stack up.

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Merchant Maverick
Providing reviews and ratings for those looking to compare merchant accounts. An educational resource for credit card processing services.
Article
13 Smart Ways to Better Market Your Retail Store
By Karina Fabian | November 20, 2020

With the right marketing, brick-and-mortar stores can still compete.

Article
Building vs. Buying Your Email List
By Andrew Martins | November 19, 2020

Do you want a quick infusion of email addresses or a homegrown network of devoted consumers? You'll need to either buy or build an email list. Here are the pros and cons of each.

Article
Is Billboard Advertising Effective?
By Anand Srivastava | November 19, 2020

Interested in investing in billboard advertising? Here’s what you should know first.

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Article
Calculating the Costs of Call Center Systems
By Simone Johnson | November 19, 2020

Calculating the true cost of a particular call center system isn't easy. Here's how to find the price you can afford and the system you need.

Advice
What's the difference between desktop as a service (DaaS) and a virtual desktop infrastructure (VDI)?
By Joshua Stowers | 3 Answers | Last Activity on November 19, 2020

I want to know the basic difference between DaaS and VDI. Which one is better for small and medium-sized businesses? Can both be hosted in the cloud and/or on-premise?

Article
4 Tips for Adding Video to Your Marketing Strategy
By Syed Balkhi | November 18, 2020

Explore several ways you can start using video content to get more paying customers across all of your existing marketing channels.

Article
Website Design Tips for Small Businesses
By Kiely Kuligowski | November 18, 2020

Your website's design is often the first impression visitors get of your business. Here's how to make sure it's a good one.

Article
How to Use Pinterest for Marketing
By Kiely Kuligowski | November 18, 2020

Pinterest and its many boards offer great marketing potential for small business. Here's how to use the social media platform to connect with your audience.

Advice
What is the best inventory management software?
By Leigh Martin | 12 Answers | Last Activity on November 18, 2020

I am launching an online retail site selling consumer product goods and want to know what would be the best solution which is scalable, cloud-based and includes accounting, reporting and CRM. What...

Advice
Which is better: chatbot or live chat?
By Milita Khokhlova | 25 Answers | Last Activity on November 17, 2020

We have used live chat for several years now, but it has many flaws. We want to try chatbots. What do you think?

Advice
What is your go-to app for social media graphics?
By Evan Brown | 8 Answers | Last Activity on November 16, 2020

I prefer Canva. I have been using it for a while now and I love the ease of use and flexibility it has to offer. But the mobile version is a bit of disappointment. I was wondering if there is an app...

Article
Shopify or Amazon? Which Is Better for Your Business?
By Max Freedman | November 16, 2020

Shopify and Amazon are giants in the e-commerce world, but which one is better for your business? Read on to make the right choice.

Article
7 Tips for SaaS Companies to Generate More Leads
By Jayson DeMers | November 13, 2020

Struggling to generate leads for your SaaS business? Here are some tried-and-true sales and marketing tips that can help SaaS companies get more customers.

Advice
What features do you expect to see on a real estate website?
By Sarfraz SA | 14 Answers | Last Activity on November 13, 2020

We are planning to launch real estate website. Please let me know the features you would expect to see on a website offering real estate services.

Article
How to Choose a Direct Mail Service
By Sean Peek | November 13, 2020

Direct mail campaigns can help you better advertise to your community.

Advice
Which is the best React Native development company in the USA?
By Utsav Prajapati | 6 Answers | Last Activity on November 12, 2020

One of my business partners is looking for skilled and experienced React Native developers for his project. so, let us know which company would be the best one for the same?

Article
What Have We Learned? Business Lessons From COVID-19
By Brian Wallace | November 11, 2020

Do the work now so your business will still be around later.

Article
What Is Retargeting, and How Can It Boost Conversions?
By Adam Uzialko | November 11, 2020

Retargeting, sometimes referred to as remarketing, can improve user engagement with your advertisement and optimize your marketing budget spend. Here's how to use retargeting for your business.

Article
Salesforce 101: Top 10 Tips and Tricks
By Andreas Rivera | November 11, 2020

Salesforce can improve how your business runs. Here is how to get the most out of the popular CRM program.

Advice
What are some good alternatives to Amazon's affiliate advertising program?
By Chris S. | 9 Answers | Last Activity on November 11, 2020

I have seen a lot of podcasters use Amazon's affiliate program to make some supplemental revenue. And it seems like a great choice. Amazon is a trusted, very reputable company and many people use...

Article
How to Get More Sales Page Engagement
By Chris Christoff | November 11, 2020

A high-quality sales page can make or break your business. Here's how you can make sure your page is optimized for maximum engagement and profitability.

Article
Lessons From Millennials and Gen Zers on Video Marketing
By Jared Atchison | November 11, 2020

The new generation of consumers is making an impact through their buying choices and their participation on social media. Here's how to get your videos to resonate with millennials and Gen Zers.

Article
Do You Need a 24/7 Call Center?
By Jennifer Post | November 09, 2020

It's not always easy for your customers to call you during your normal business hours. That's where a 24/7 call center comes in handy.

Article
How to Improve Your In-House Customer Service Team
By Thomas Griffin | November 09, 2020

Give your customer service team a reboot with these tips.